re·con·tex·tu·al·ize 
(rē′kən-tĕksch-ə-līz′)
(rē′kən-tĕksch-ə-līz′)tr.v. re·con·tex·tu·al·ized, re·con·tex·tu·al·iz·ing, re·con·tex·tu·al·iz·es
To place or view (a work of literature or art, for example) in a new or unfamiliar context, especially in order to suggest a different interpretation.
re′con·tex′tu·al·i·zation (-ə-lĭ-zāshən) n.