英语词汇“brand extension”的英英意思、用法、释义、翻译、读音、例句、短语、词组-英语词典

brand extension n. the action or practice of using an established brand name or trademark on a new product or products, so as to attract sales; an instance of this.

ΚΠ

1966 N.Y. Times 20 June (Business & Financial section) 50/2 The move by Chesterfield..is indicative of another trend in the cigarette business—that of brand extension, rather than the introduction of a completely new cigarette brand.

1986 Fortune 4 Aug. 130 The new products have done so well..partly because they carry familiar brand names—Pampers, Crest, and Tide. Using old names on new wares—known as brand extensions—is a hoary practice in consumer goods marketing.

2005 enRoute June 75/1 Not so long ago, when fashion designers wanted to create a brand extension, they launched a signature fragrance.

单词	brand extension
释义	> as lemmas brand extension brand extension n. the action or practice of using an established brand name or trademark on a new product or products, so as to attract sales; an instance of this. ΚΠ 1966 N.Y. Times 20 June (Business & Financial section) 50/2 The move by Chesterfield..is indicative of another trend in the cigarette business—that of brand extension, rather than the introduction of a completely new cigarette brand. 1986 Fortune 4 Aug. 130 The new products have done so well..partly because they carry familiar brand names—Pampers, Crest, and Tide. Using old names on new wares—known as brand extensions—is a hoary practice in consumer goods marketing. 2005 enRoute June 75/1 Not so long ago, when fashion designers wanted to create a brand extension, they launched a signature fragrance. extracted from brandn. < as lemmas
随便看	tosymosy tot tot lot tot siens tot system tot up tot-o'er-seas tot-quot tot-up totach totag total total abstainer total abstention total abstinence total abstinent total body scan total body scanning total depravity total diplomacy total eclipse total float total football total heat total impulse

> as lemmas