freemiumn.

Brit.

/ˈfriːmɪəm/, U.S.

/ˈfrimiəm/

Origin: Formed within English, by blending. Etymons: free adj., premium n.

Etymology: Blend of free adj. and premium n.With later attributive uses compare also premium adj.

Originally: an incentive, such as a free gift, given by a business in order to persuade customers to pay for other goods or services (rare). Later: a business model, especially on the internet, whereby basic services are provided free of charge while more advanced features must be paid for. Now frequently attributive.

ΘΚΠ

society > trade and finance > selling > [noun] > selling method or technique > types of

branding1913

cross-selling1919

mass marketing1920

supermarketing1940

hard sell1945

market testing1947

sales drive1951

soft sell1953

rack-jobbing1954

switch selling1960

cold selling1961

telesales1962

telemarketing1963

loss-leading1964

test-marketing1964

pyramid selling1965

inertia selling1968

overselling1968

bundling1969

oversell1969

rack job1969

bounceback1970

party plan1973

sale-leaseback1973

up-marketing1975

sellathon1976

upselling1977

cold calling1978

cold call1980

network marketing1981

ambush marketing1987

green marketing1988

relationship marketing1988

freemium1994

e-tailing1995

1994 Target Marketing May 34 The mailing has been a sound example of a letter promotion since it was conceived six years ago but never really found its audience until the free pocket calendars actually got people to open the envelopes—testament to the kind of impact an inexpensive ‘freemium’ can provide.

2006 Wired June 126/2 It's a freemium model: Attract users with free services, then charge them a premium for special features.

2010 Church Times 30 July 24/2 The rule of thumb for ‘freemium’ services is that 98 per cent of your users won't pay anything at all.

2014 P. Paetz Disruption by Design vii. 178 Freemium works well with consumer-oriented products and with tools that are very easy to learn and use.

This is a new entry (OED Third Edition, December 2016; most recently modified version published online March 2022).

单词	freemium
释义	freemiumn. Brit. /ˈfriːmɪəm/, U.S. /ˈfrimiəm/ Origin: Formed within English, by blending. Etymons: free adj., premium n. Etymology: Blend of free adj. and premium n.With later attributive uses compare also premium adj. Originally: an incentive, such as a free gift, given by a business in order to persuade customers to pay for other goods or services (rare). Later: a business model, especially on the internet, whereby basic services are provided free of charge while more advanced features must be paid for. Now frequently attributive. ΘΚΠ society > trade and finance > selling > [noun] > selling method or technique > types of branding1913 cross-selling1919 mass marketing1920 supermarketing1940 hard sell1945 market testing1947 sales drive1951 soft sell1953 rack-jobbing1954 switch selling1960 cold selling1961 telesales1962 telemarketing1963 loss-leading1964 test-marketing1964 pyramid selling1965 inertia selling1968 overselling1968 bundling1969 oversell1969 rack job1969 bounceback1970 party plan1973 sale-leaseback1973 up-marketing1975 sellathon1976 upselling1977 cold calling1978 cold call1980 network marketing1981 ambush marketing1987 green marketing1988 relationship marketing1988 freemium1994 e-tailing1995 1994 Target Marketing May 34 The mailing has been a sound example of a letter promotion since it was conceived six years ago but never really found its audience until the free pocket calendars actually got people to open the envelopes—testament to the kind of impact an inexpensive ‘freemium’ can provide. 2006 Wired June 126/2 It's a freemium model: Attract users with free services, then charge them a premium for special features. 2010 Church Times 30 July 24/2 The rule of thumb for ‘freemium’ services is that 98 per cent of your users won't pay anything at all. 2014 P. Paetz Disruption by Design vii. 178 Freemium works well with consumer-oriented products and with tools that are very easy to learn and use. This is a new entry (OED Third Edition, December 2016; most recently modified version published online March 2022). < n.1994
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