1800-1900Midas king of Phrygia in ancient times who was given the magic power of turning everything he touched into gold
Examples
EXAMPLES FROM THE CORPUS
He's the man with the Midas touch.
He appeared to have the Midas Touch.
His Midas touch has given Sunrise 94 percent of its target audience and a turnover expected to reach £4million.
Nars' silver lipstick, 2001, is a precursor of a holiday fashion season that promises the Midas touch.
This undesired Midas touch depressed and even disgusted him; he was not interested in money.
Yet, for the moment anyway, the bankers have lost their Midas touch.
Phrases
PHRASES FROM THE ENTRY►the Midas touch
Pavarotti is a unique performer with the Midas touch.
the Midas touch if someone has the Midas touch, everything they do is successful and makes money for them: a talented young businessman with the Midas touch