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单词 cold call
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cold call
cold call n. an unsolicited approach by a salesman to a prospective customer; also (with hyphen) attributive. Cf. cold selling n. at cold adj. Compounds 4.
ΘΚΠ
society > trade and finance > selling > [noun] > selling method or technique > types of
branding1913
cross-selling1919
mass marketing1920
supermarketing1940
hard sell1945
market testing1947
sales drive1951
soft sell1953
rack-jobbing1954
switch selling1960
cold selling1961
telesales1962
telemarketing1963
loss-leading1964
test-marketing1964
pyramid selling1965
inertia selling1968
overselling1968
bundling1969
oversell1969
rack job1969
bounceback1970
party plan1973
sale-leaseback1973
up-marketing1975
sellathon1976
upselling1977
cold calling1978
cold call1980
network marketing1981
ambush marketing1987
green marketing1988
relationship marketing1988
freemium1994
e-tailing1995
1980 Economist 26 July 89/3 Clipboard and cold-call approach selling..are caused by methods of recruitment, where an undue emphasis on high and quick rewards can encourage high-pressure selling.
1986 Marketing 11 Sept. 20/3 On the first cold call I ever made I started saying what I had been trained to say when to my astonishment the person I had rung said ‘yes’.
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