| 释义 |
home shopper, n.
Brit. |ˌhəʊm ˈʃɒpə|, U.S. |ˈˌhoʊm ˈʃɑpər|
[‹ home n.1 + shopper n. Compare home shopping n.]
1.
a. U.S. Marketing. A (category of) person whose purchasing decisions may be influenced while at home by exposure to media advertising, etc. rare.
1939Public Opinion Q. 3 562 Fashion shows and department store bargains have been described over local radio stations for years. Giving the home shopper television eyes opens a wide field in marketing.
b. orig. U.S. A person who engages in home shopping.
1980Washington Post 18 Nov. c2/5 Called View-data, the system gives home shoppers the choice of ordering goods from Sears Roebuck; J. C. Penny Company, Inc.; [etc.]. 1987Wall St. Jrnl. 4 Nov. 39/3 A recent forecast by the Roper Organization suggests that home-shoppers may be changing from ‘couch potatoes’ to busy consumers who are seeking greater control over their time. 1992New Perspectives Q. Spring 46/1 Do we find value and meaning in the incongruities of expression that mark the cultural landscape—MTV and home-shopper networks? 2000Leicester Mercury (Electronic ed.) 28 Dec. Home shoppers will also benefit from the seven day cooling off period in which they can cancel their order.
2. U.S. A person looking to buy somewhere to live; a home buyer.
1975U.S. News & World Rep. 8 Sept. 54/1 Despite its hopes, the housing industry seems destined for only a meager rebound, and the blame falls squarely on soaring costs that are scaring off home shoppers. 1994Washington Times 23 Sept. f1/4 We surveyed area home shoppers in 1993 about their preference for a first-floor master bedroom. 1997San Diego Union-Times (Electronic ed.) 9 Mar. h10 Here you'll find mortgage finance resources, first-time buyer information, a mortgage qualification calculator..and home shopper's resources. |