viewershipnoun [ U ]
uk/ˈvjuːəʃɪp/usCOMMUNICATIONSthe type or number of people who watch a particular television programme or station:
measure/monitor/track viewership The People Meter is an electronic device that measures television viewership.
a drop/dip/decrease in viewership A dip in viewership could mean the loss of millions of dollars.
The network developed new programs to increase viewership among a younger audience.
viewership falls/declines/goes down
viewership increases/jumps/goes up