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单词 value proposition
释义
  • Business

value propositionnoun [ C ]

ukusMARKETING

a reason given by a seller for buying their particular product or service, based on the value it offers customers:

The value proposition of car-sharing has to be extremely high to succeed against the transportation options they already have.
The further you go into the mass market, the better your value proposition has to be.
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更新时间:2024/12/23 5:42:39