guisenoun [ U ]
uk/ɡaɪz/us/ɡaɪz/the appearance of someone or something, especially when intended to deceive:
The men who arrived in the guise of drug dealers were actually undercover police officers.
The company has been accused of trying to sell their products under the guise of market research.
Thesaurus: synonyms and related words
Faking & pretending
- a wolf in sheep's clothing idiom
- affect
- assume
- believe
- bluff
- changeling
- charlatan
- falsify
- feign
- fraud
- go through the motions idiom
- impostor
- play at sth
- play possum idiom
- play sth out
- play-acting
- pose as sb
- professed
- purport
- quack
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