glocalizeverb [ I ]
UK usually glocalise uk/ˈɡləʊ.kəl.aɪz/us/ˈɡloʊ.kəl.aɪz/to consider local conditions when making a company operate internationally:
The Managing Director said that the company was determined to glocalize when entering the Indian market.
Thesaurus: synonyms and related words
Business - general words
- Age of Exploration
- B2B
- B2C
- back office
- big business
- corporate memory
- deal
- devolution
- devolve
- devolve sth to sb
- globalization
- mass market
- mass market
- niche market
- offshore
- open market
- private
- private enterprise
- privately
- tender
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