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单词 brand management
释义
  • Business

brand managementnoun [ U ]

ukus

MARKETING, COMMERCE the process of controlling the way in which a company markets a product or brand so that people continue to buy it or buy more of it:

The company - recognized as a leader in brand management - is looking at using the web to enhance brand awareness.
brand management strategy/decisions

See also

category management
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更新时间:2024/11/11 14:58:18