downmarketadjective
uk/ˌdaʊnˈmɑː.kɪt/us/ˈdaʊnˌmɑːr.kɪt/UK US downscale disapprovinglow in quality and cheap in price; relating to or intended for people who are poor or not educated:
a downmarket tabloid newspaper
Opposite
upmarket
Thesaurus: synonyms and related words
Not of good quality
- a miserable, poor, etc. excuse for sth idiom
- apology
- atrocious
- awful
- badly
- be an apology for sth idiom
- clunky
- come/be a poor second, third, etc. idiom
- downscale
- inadequacy
- inadequate
- motley
- mouldy
- not set the world on fire idiom
- tacky
- unappetizing
- unattractive
- unimpressed
- weak sauce
- worst
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Costing little or no money
downmarket
adverb ukus
This catalogue has gone downmarket since the last time I bought something from it.