prime timenoun [ U ]
uk/ˈpraɪm ˌtaɪm/us/ˈpraɪm ˌtaɪm/in television and radio broadcasting, the time when the largest number of people are watching or listening:
The interview will be broadcast during prime time.
prime-time TV
Thesaurus: synonyms and related words
Broadcasting in general
- airplay
- airtime
- airwaves
- break
- broadcast
- cable
- commentator
- present
- preview
- production
- public broadcasting
- public service broadcasting
- radio
- rerun
- season
- station
- transmit
- transmitter
- tune in
- voice-over
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