indirect salenoun [ C or U ]
ukusCOMMERCEa sale that is made through a store, not directly to a customer:
The firm has always sold its products directly to end users - this new push into Europe, however, will be based totally on indirect sales.
a sale that is not made directly from a manufacturer to a store, but through another person or company:
We examined the indirect sales data from wholesalers and distributors.
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direct sale