slogan
noun /ˈsləʊɡən/
/ˈsləʊɡən/
(also informal tag line)
- a word or phrase that is easy to remember, used for example by a political party or in advertising to attract people’s attention or to suggest an idea quickly
- an advertising slogan
- a campaign slogan
- The crowd began chanting anti-government slogans.
Extra ExamplesTopics Politicsb2, Businessb2- T-shirts bearing anti-war slogans
- The ‘freedom to learn’ has become just another one of the government's empty slogans.
- The Left was still spouting old Marxist slogans.
- The principle is summed up by the slogan ‘Trade, not aid’.
- They fought the election on the slogan ‘The time has come’.
- They protested under the slogan ‘When women stop, everything stops!’
Oxford Collocations Dictionaryadjective- catchy
- snappy
- popular
- …
- coin
- come up with
- invent
- …
- go
- say
- on the slogan
- under a/the slogan
- slogan for
- …
Word Originearly 16th cent.: from Scottish Gaelic sluagh-ghairm, from sluagh ‘army’ + gairm ‘shout’.