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单词 omnichannel
释义

omnichannel

/ˈɒmnɪtʃan(ə)l/
adjective
Denoting or relating to a type of retail which integrates the different methods of shopping available to consumers (e.g. online, in a physical shop, or by phone): 80 percent of sales for omnichannel retailers happen in the offline world the initiative is part of the company’s bigger omnichannel strategy...
  • In our studies, we are writing extensively about multichannel and how customer care is moving to an omnichannel environment.
  • Enterprises must offer an omnichannel experience.
  • A heavy social media effort that will be a key part of this fall's omnichannel advertising campaign is in the works, with commercials being a possibility.

Origin

Early 21st century: from omni- 'all' + channel.

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更新时间:2024/9/20 21:42:13