gimmicky
/ˈɡɪmɪki
/adjective
(Of a trick or device) intended to attract attention, publicity, or trade: gimmicky 3D effects scripts with gimmicky plots...
- This recording is not reaching for grandiosity or gimmicky newness.
- For all its cartoon, show-tune feel, it doesn't sound contrived, forced, or gimmicky.
- Back in the 1960s, a guy named Castle became the king of gimmicky horror movies.
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