old media
/ˌəʊl(d) ˈmiːdɪə/noun
With plural (and later also singular) concord. Established or traditional means of mass communication considered collectively, especially contrasted with newer means; specifically media which are not interactive or do not involve the Internet.
Origin
1950s; earliest use found in Public Opinion Quarterly. From old + media.
- International Confederation of Free Trade Unions
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