英语词汇“semantic differential”的英英意思、用法、释义、翻译、读音、例句、短语、词组-英语词典

semantic differential

Psychology

noun

A technique devised to measure a person's attitude towards something, by asking him or her to rate words from a given list seen as descriptive of it or not; a scale or test for implementing this.

The descriptive words used are now typically a small number of bipolar pairs of adjectives, such as warm and cold,. bright and dark, and the subject is asked to choose a point on the scale represented by each pair..

Origin

1950s; earliest use found in Charles Egerton Osgood (b. 1916).

单词	semantic differential
释义	semantic differential Psychology noun A technique devised to measure a person's attitude towards something, by asking him or her to rate words from a given list seen as descriptive of it or not; a scale or test for implementing this. The descriptive words used are now typically a small number of bipolar pairs of adjectives, such as warm and cold,. bright and dark, and the subject is asked to choose a point on the scale represented by each pair.. Origin 1950s; earliest use found in Charles Egerton Osgood (b. 1916).
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