TATA box
/ˈtɑːtɑː ˌbɒks/Genetics
noun
A conserved DNA element which forms part of the promoter of many eukaryotic genes.
Origin
1980s; earliest use found in Nature: a weekly journal of science. From TATA, shortened from TATAAA, the repeated initials of the bases thymine and adenine in the consensus sequence of this DNA element + box.