media mix
noun
The combination of mass media selected, especially in an advertising campaign, as most likely to achieve maximum impact on the public.
Origin
1960s; earliest use found in Public Opinion Quarterly.
- pharmacolite
- pharmacologic
- pharmacological
- pharmacologically
- pharmacologist
- pharmacology
- pharmacopedia
- pharmacopeia
- pharmacophore
- pharmacophoric
- pharmacopoeia
- pharmacopoeial
- pharmacopoeian
- pharmacopole
- pharmacosiderite
- pharmacotherapy
- pharmacovigilance
- pharmacy
- pharmakos
- pharming
- pharology
- Pharos
- Pharr
- Pharsalian
- pharyngal