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单词 pay-per-click
释义

Definition of pay-per-click in English:

pay-per-click

noun
mass noun
  • (on the Internet) a business model whereby a company that has placed an advertisement on a website pays a sum of money to the host website when a user clicks on to the advertisement.

    as modifier so-called 'click fraud' is an increasing problem as pay-per-click advertising continues to grow
    Example sentencesExamples
    • The overriding goal of a pay-per-click advertising system is to get people to click on the most lucrative ads as often as possible.
    • The problem is, pay-per-click isn't suitable for businesses in local markets.
    • The great advantage of pay-per-click is that it is measurable.
    • Click fraud is the practice of adulterating pay-per-click advertising statistics by generating illegitimate hits.
    • In 2000, pay-per-click took off.
    • Under the 'pay-per-click' model, advertisers are charged if a surfer clicks on a link.
    • And for a time, pay-per-click ads on the Internet seemed like a pretty good solution.
    • But for all the undoubted strengths of its pay-per-click system, some worrying vulnerabilities have emerged.
    • Even startups use such techniques in conjunction with pay-per-click advertisements.
    • More pay-per-click means more online content but ultimately less money for producing that content.
    • In the digital age, ambitious business owners also plough considerable resources into online marketing techniques, such as search engine optimisation and pay-per-click advertising, to attract new buyers.
    • It sounds like a great idea - sell surplus advertising space to Google so that it can place pay-per-click ads there.
    • The conversion rate is better too - meaning I get more sales "per capita" than using pay-per-click or buying ads in newsletters.
    • Plus, the company reinvests only 6 percent of revenue into advertising and gets a hefty 55 percent of its sales from organic search, which insulates the company from rising pay-per-click advertising rates.
    • Chances are you've heard about the amazing ROI that can be had with pay-per-click advertising on Google, Yahoo! and Bing.
    • Several of these firms noticed unusually high spikes in traffic to pay-per-click ads on Microsoft's search tool.
    • As the pay-per-click advertising business grows with the Internet itself, so too does click fraud.
    • Strauss estimates that every $1 he spends on pay-per-click advertisements translates into about $3 in sales.
 
 

Definition of pay-per-click in US English:

pay-per-click

noun
  • (on the Internet) a business model whereby a company that has placed an advertisement on a website pays a sum of money to the host website when a user clicks on to the advertisement.

    as modifier so-called “click fraud” is an increasing problem as pay-per-click advertising continues to grow
    Example sentencesExamples
    • In 2000, pay-per-click took off.
    • As the pay-per-click advertising business grows with the Internet itself, so too does click fraud.
    • Under the 'pay-per-click' model, advertisers are charged if a surfer clicks on a link.
    • Even startups use such techniques in conjunction with pay-per-click advertisements.
    • The problem is, pay-per-click isn't suitable for businesses in local markets.
    • More pay-per-click means more online content but ultimately less money for producing that content.
    • Chances are you've heard about the amazing ROI that can be had with pay-per-click advertising on Google, Yahoo! and Bing.
    • Plus, the company reinvests only 6 percent of revenue into advertising and gets a hefty 55 percent of its sales from organic search, which insulates the company from rising pay-per-click advertising rates.
    • In the digital age, ambitious business owners also plough considerable resources into online marketing techniques, such as search engine optimisation and pay-per-click advertising, to attract new buyers.
    • The overriding goal of a pay-per-click advertising system is to get people to click on the most lucrative ads as often as possible.
    • It sounds like a great idea - sell surplus advertising space to Google so that it can place pay-per-click ads there.
    • But for all the undoubted strengths of its pay-per-click system, some worrying vulnerabilities have emerged.
    • And for a time, pay-per-click ads on the Internet seemed like a pretty good solution.
    • Strauss estimates that every $1 he spends on pay-per-click advertisements translates into about $3 in sales.
    • The conversion rate is better too - meaning I get more sales "per capita" than using pay-per-click or buying ads in newsletters.
    • The great advantage of pay-per-click is that it is measurable.
    • Click fraud is the practice of adulterating pay-per-click advertising statistics by generating illegitimate hits.
    • Several of these firms noticed unusually high spikes in traffic to pay-per-click ads on Microsoft's search tool.
 
 
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更新时间:2024/12/22 22:13:11