释义 |
word association test
word association testn. Psychology A test for assessing personality traits and conflicts, in which the subject responds to a given word with the first word that comes to mind or with a predetermined type of word, such as an antonym.word association test
word association testn. Psychology A test for assessing personality traits and conflicts, in which the subject responds to a given word with the first word that comes to mind or with a predetermined type of word, such as an antonym.word association test Psychology A test used to ID disorders of thought processes, based on a person's response to a stimulus word, which may be either as a free association or examiner-controlled association. See Free association, Psychological testing. Word Association Test
Word Association TestA game or psychological test in which a participant is given a word and is asked to state the word he/she first thinks of upon hearing that word. A word association test is thought (though this is disputed) to reveal the contents of the participant's subconscious mind. It is used in marketing to help determine the precise words to use in an advertisement by attempting to ensure that viewers or listeners will associate the ad with the "proper" words. |