释义 |
value-based pricing
value-based pricing A drug-pricing system to be introduced in the UK, which aims to price drugs according to the value they deliver to the patients. The system will only apply to the new branded (i.e., non-generic) drugs and will provide a series of maximum allowable prices based on the burden of the illness being treated, the social impact of the treatment, and whether the product is innovative enough to justify the cost.Value-Based Pricing
Value-Based PricingA method of pricing a product in which one estimates the value of the product to the customer. That is, rather than considering the cost to the company and marking up according to some formula, value-based pricing looks at factors such as how many customers want the product, how badly and how often they want it, and determine the price from these data.See VBP See VBP |