stakeholder mapping

a technique for assessing the potential effect of STAKEHOLDERS upon an organization. Stakeholder mapping seeks to assess, first, the power of different stakeholders' groups to effect the organization and, second, the level of interest which stakeholders have in the organization's activities. By plotting power and interest levels of different stakeholders in a matrix it is possible to track the changes in the potential influences of different stakeholders' groups; and to assess the impact of a particular strategic development in stakeholders.

单词	stakeholder mapping
释义	stakeholder mapping stakeholder mapping a technique for assessing the potential effect of STAKEHOLDERS upon an organization. Stakeholder mapping seeks to assess, first, the power of different stakeholders' groups to effect the organization and, second, the level of interest which stakeholders have in the organization's activities. By plotting power and interest levels of different stakeholders in a matrix it is possible to track the changes in the potential influences of different stakeholders' groups; and to assess the impact of a particular strategic development in stakeholders.
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