| 释义 |
vertical market
vertical marketA particular industry such as banking, insurance or computers. See vertical market software. Contrast with horizontal market.Vertical Market
Vertical MarketThe market for a product that only appeals to a single industry. For example, an airplane manufacturer is likely to sell airplanes predominantly or exclusively to airlines. A vertical market can be very profitable when there are only a few sellers in it; however, even a small amount of competition can drive down profit margins significantly. See also: Horizontal market. |