| 释义 |
mass marketing
mass′ mar′keting n. the production and distribution of a product intended to be sold to a relatively large number of people. [1940–45] mass′-mar′ket, v.t. mass′-mar′keter, n. Translationsmass marketing
mass marketing the process of promoting the sales of large numbers of a product in order to facilitate MASS PRODUCTION of the product. See PROMOTIONAL MIX. |