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单词 thick data
释义

thick data


DEFINITIONS1
  1. 1
    data from sources including surveys, questionnaires, focus groups, interviews, journals, videos etc. that helps market researchers gather detailed, specific knowledge about their target audience
    When organizations want to know what they do not already know, they need Thick Data because it gives something that Big Data explicitly does not—inspiration.
    Submitted from:
    United Kingdom on 09/03/2016
Noun☞thick data
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更新时间:2025/1/9 4:17:10