local rag
From Longman Dictionary of Contemporary EnglishRelated topics: Newspapers, printing, publishinglocal ragˌlocal ˈrag noun [countable] British English informal TCNa local newspaperExamples from the Corpuslocal rag• I advertised in the local rag, but to no avail.• But that wretched Sandra would have had a field day too - her picture in the local rag in her best dress.