a person or thing that influences: The most powerful influencer of beliefs is direct experience.
a person who has the power to influence many people, as through social media or traditional media: Companies look for Facebook influencers who can promote their brand.
Origin of influencer
First recorded in 1660–70; influence + -er1
Words nearby influencer
in-flight, inflorescence, inflow, influence, influence peddler, influencer, influent, influential, influenza, influenza A, influenza B
Over the last year, Bud Light has been posting memes to its social accounts and working with influencers to create them on a regular basis.
‘A different language’: Why venturing into meme-based marketing can be risky for brands|Kristina Monllos|August 28, 2020|Digiday
When the two circuits strongly sync up, we’re likely to change our behavior due to social influencers.
This Is How Your Brain Responds to Social Influence|Shelly Fan|August 25, 2020|Singularity Hub
It’s also recruited away some of TikTok’s most popular influencers, who now post to Triller dancing in Triller-branded merch.
A guide to the TikTokish apps that want to be the next TikTok|Abby Ohlheiser|August 6, 2020|MIT Technology Review
So much so that Bose said General Mills would continue to pay influencers to promote its brands as part of a wider increase in spending on digital media.
For some brands, General Mills is prioritizing brand advocates over influencers|Seb Joseph|July 21, 2020|Digiday
However, as influencers are human resources, there are some rules you should follow while creating partnerships with them.
How to get more leads on Instagram: 10 Highly effective tactics|Bhavik Soni|July 7, 2020|Search Engine Watch
Huston writes in the book that Ara Gallant was "an influencer, a mentor, an advisor, a director, a comrade in arms."
The Man Who Created Disco Beauty|Isabel Wilkinson|March 31, 2010|DAILY BEAST
As an influencer of legislatures, he stands easily first in ability and achievement.