单词 | greenwashing |
释义 | greenwashing1 of 2noun green·wash·ing ˈgrēn-ˌwȯ-shiŋ -ˌwä- : the act or practice of making a product, policy, activity, etc. appear to be more environmentally friendly or less environmentally damaging than it really is Chevron is among the firms that have been sued for greenwashing, accused of undermining a biodiesel project while attempting to enhance its green cred. Richard Stengel The practice of greenwashing appears more common as firms attempt to better position themselves in a global marketplace growing more concerned with corporate sustainability. Timothy W. Aurand et al. Such complaints have led to a marketing mishmash, with some labels reflecting products that have been reformulated for the better and others doing little more than greenwashing. Bonnie Rochman greenwashing 2 of 2present participle of greenwash |
随便看 |
|
英语词典包含469781条英英释义在线翻译词条,基本涵盖了全部常用单词的英英翻译及用法,是英语学习的有利工具。