单词	merchandising
释义	merchandising noun mer·​chan·​dis·​ing ˈmər-chən-ˌdī-ziŋ  variants or less commonly merchandizing : sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling Example Sentences She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales. Recent Examples on the Web Executive Chairman Rick Dreiling, who joined in March, has already brought on a new supply-chain chief, a new merchandising head for Family Dollar and a new chief financial officer. Jinjoo Lee, WSJ, 25 Aug. 2022 The RealReal, an online consignment platform, saw a 50 percent jump in the first half of this year in the reselling of items bought on the site by Gen Z customers, according to Sasha Skoda, senior director of women’s merchandising at the company. BostonGlobe.com, 24 Aug. 2022 The initial contract also gave the label a 30 percent chunk of her touring and merchandising profits. Nancy Dillon, Rolling Stone, 22 Aug. 2022 The deal gives Embracer control over multiple rights—including movie, television, video game, and merchandising—tied to the J.R.R. Tolkien fantasy series. Jacob Carpenter, Fortune, 18 Aug. 2022 The result is outsiders now own 25% of Barcelona’s future TV rights as well as half of its future merchandising revenue and Barca Studios content arm. Zak Garner-purkis, Forbes, 17 Aug. 2022 Prior to joining Good Housekeeping, Lexie worked in product development and merchandising within the textiles industry and earned a degree in Fiber Science and Apparel Design from Cornell University. Lexie Sachs, Good Housekeeping, 12 Aug. 2022 The appeal of virtual concerts is in convenience and merchandising. Jonathan Lee, Washington Post, 28 July 2022 In 2012, Disney bought the merchandising rights to Spider-Man, but control over the character and how he was portrayed in the films remained with Sony. Anna Kaufman, USA TODAY, 28 July 2022 See More Word History First Known Use 1917, in the meaning defined above merchandising 1 of 2 noun as in retailing Synonyms & Similar Words Relevance retailing wholesaling dealings affairs marketplace free trade traffic trade horse-trading business custom patronage merchandising 2 of 2 verb variants also merchandizing present participle of merchandise as in selling to offer for sale to the public the now-familiar practice of stores merchandising goods at dramatically lower prices on the day after Thanksgiving Synonyms & Similar Words selling marketing retailing vending distributing exchanging advertising wholesaling reselling trading remarketing hawking exporting preselling peddling bartering dealing (in) putting up supplying providing promoting handling stocking bargaining haggling auctioning chaffering dickering ballyhooing paltering plugging touting boosting horse-trading trafficking (in) carrying keeping Antonyms & Near Antonyms buying purchasing
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