Telemarketing is a method of selling in which someone employed by a company telephones people to try and persuade them to buy the company's products or services.
[business]
telemarketing in British English
(ˈtɛlɪˌmɑːkɪtɪŋ)
noun
another name for telesales
Derived forms
telemarketer (ˈteleˌmarketer)
noun
Word origin
C20: short for tele(phone) marketing
telemarketing in American English
(ˌtɛləˈmɑrkətɪŋ)
US
noun
the practice of using the telephone to engage in selling, promotion, market research, etc.
Derived forms
telemarketer (ˌteleˈmarketer)
noun
Examples of 'telemarketing' in a sentence
telemarketing
They proposed turning the visiting room into a space for a profit-making telemarketing operation.
Olivia Goldsmith INSIDERS (2001)
In other languages
telemarketing
British English: telemarketing NOUN
Telemarketing is a method of selling in which someone employed by a company telephones people to try and persuade them to buy the company's products or services.
Many businesses have been turning to telemarketing as a way of contacting new customers.