mediame‧di‧a /ˈmiːdiə/ ●●● S2 W2 AWL noun 
The scandal was widely reported in the national media. The role of the news media in forming public opinion is very important. The 11-day trial generated intense media interest. A great deal of media hype surrounded the release of the group’s latest CD. There will be another war somewhere else and the whole international media circus will move on.GRAMMAR: Singular or plural verb?The media can be followed by a singular or a plural verb: · The media is controlled by the government.· The media are controlled by the government.Grammar guide ‒ NOUNS2the plural of medium → mass media, multimediaCOLLOCATIONSADJECTIVES/NOUN + mediathe national/local media· The case received enormous publicity in the national media.the news media· Does the news media have a role in forming public opinion?the mass media (=television, newspapers etc, which are seen by many people)· The mass media has helped to call attention to environmental issues.the mainstream/popular media (=television, newspapers etc, that most people are able to see or read)· Few of these events were reported in the mainstream media.media + NOUNmedia attention/coverage/interest etc· The tragedy received worldwide media attention.a media campaign (=when something is deliberately reported or advertised in the media a lot)· a media campaign aimed at reducing drunk drivinga media blitz (=when something is deliberately reported or advertised in the media a lot, in a small amount of time)· The candidate’s media blitz has certainly raised his profile in the election.media hype (=when the media give something too much attention and try to make it seem more important or better than it really is)· the media hype surrounding the match against Francea media circus (=a disapproving phrase for all the people from the media who report events, and all the attention they give to these events)· There is likely to be a media circus outside the courtroom.
WORD ORIGINmedia
Origin:
1900-2000 Plural of ➔ MEDIUM2EXAMPLES FROM THE CORPUS
- Almost simultaneously, the media has stepped up its scrutiny of funding sources.
- But media lawyers said there are other possible avenues for mounting a renewed First Amendment attack on the ban.
- Few contemporary political strategies are conceived without considerable attention being paid to media considerations.
- Influential contacts, mostly media folk.
- International media outlets consistently bashed the organization, transportation and infrastructure problems of these Games.
- The newer, non-ionic contrast materials may be less likely to excite pancreatic inflammation than ionic media.
- The product of this interaction or bargaining is the media content to which the public at large attend.
- Traditionally, the library media program has looked beyond its own location for its resources, both human and material.
Longman Language Activatorsomeone whose job is to report the news
someone who finds out about events and writes about them in newspapers or tells people about them on television or radio: · She works as a junior reporter for the Today programme.· a crowd of reporters· "We've reached a critical stage in the negotiations," he told waiting reporters.TV/newspaper/Washington Post etc reporter: · He used to work as a TV reporter in LA.
someone who reports the news, especially for a newspaper, as their profession: · All foreign journalists have been told to leave the war zone as soon as possible.· An experienced journalist has a sense of what is likely to be relevant about a story.sports/media/finance etc journalist: · After he retired from football he became a sports journalist for the Gazette.· Lee is one of the highest-paid finance journalists in the country.
someone who reports the news about one particular subject or place, for a newspaper or news programme: · We now go over to our correspondent in Lisbon for a report on the election.foreign/war/Washington etc correspondent: · He left his local paper to become the Daily Telegraph's defence correspondent.· He joined ABC as its chief foreign correspondent in 2000.
British /newscaster American someone whose job is to read the news on the television, radio etc: · I've always thought you have the right voice to be a newsreader.· She became well-known as a newscaster before getting her own talk show in Chicago.
informal someone who writes for a newspaper, especially one whose writing is not good or interesting: · The latest scandal was quickly picked up by the hacks at The Post.· A group of hacks were huddled around the gates, waiting for her to emerge.
all newspapers and reporters, considered as a single group: · I never give interviews to the press.· The press have blown the story out of all proportion.local/national/English etc press: · Make sure the local press are there to hear my speech.in the press (=in the newspapers): · There was a lot of speculation in the press that the Prime Minister was about to resign.notify the press: · Palace staff waited several hours before notifying the press about the King's condition.
newspapers, radio, and television, considered as a single group: · The story received a huge amount of media attention.· A White House aide told the media everything he knew about the President's private life. local/national/German etc media: · The Japanese media quoted Murayama as being "very pleased" with the breakthrough.· local media reportsmass media (=the media considered as something that reaches a very large number of people): · a case of mass media manipulationin the media (=in newspapers, on television, or on radio): · There wasn't much about the event in the media.
newspapers and magazines a set of large folded sheets of paper containing news, articles, pictures etc, which is printed and sold every day or every week: · Can I have a look at your newspaper, please?· It says in the paper that they're getting divorced.Sunday paper (=a paper that is sold every Sunday, and has more pages than papers sold on other days): · I like to sit in bed and read the Sunday papers.local paper (=a newspaper that gives news mainly about the town or area where it is printed): · Did you see Dave's picture in the local paper?national newspaper: · "Asian Week" is a national newspaper printed in San Francisco.daily/weekly newspaper: · She works as a sportswriter for the town's major daily newspaper, The Arizona Daily Star.
a large, thin book with a paper cover, often printed on shiny paper, which contains stories, articles, photographs, and sometimes also news: · I bought some magazines for the trip - Cosmopolitan and Vanity Fair.· a photography magazine· Hillary Clinton is featured on the cover of this week's Time magazine.women's/men's magazine (=a magazine intended especially for women/men): · a model turned TV presenter, who has been on the cover of all the men's magazines
also glossies British a magazine for women printed on shiny paper, that has lots of photographs of fashionable clothes, and advertisements for beauty products: · Cosmopolitan, the original glossy for young womenthe glossies British (=these magazines considered as a group): · We've seen her golden smile and her figure in the glossies again and again.
newspapers and the people who write for them: · Do you think the press has too much influence on politics?· Princess Diana was followed by the press wherever she went.the popular press (=newspapers that are read by a lot of people, usually for entertainment rather than for serious news): · Smith strongly denies reports in the popular press that he is addicted to cocaine.the gutter press British (=newspapers that have an extremely low standard of reporting - used to show strong disapproval): · His wife walked out, selling her story to the gutter press, and accusing him of being an alcoholic.the quality press British (=serious newspapers with a high standard of reporting): · The issue was debated by academics, and some sections of the quality press.
all the organizations that are involved in providing information to the public, especially newspapers, television, and radio: · The letter must have been leaked to the media by a White House official.· The judge is worried that comments in the media might affect the result of the trial.
British newspapers printed on large sheets of paper, especially serious newspapers that people respect: · broadsheets such as The Times and The Telegraph· Broadsheets are aimed at an educated middle and upper-class readership.
a newspaper that does not contain much serious news, but has stories about famous people, sport, sex etc - use this especially about newspapers that you think are not serious enough: · She claimed that she had had an affair with the President, and sold her story to the tabloids.
an organization that broadcasts programmes a company or organization that broadcasts television or radio programmes: · What station are you listening to?television/TV/radio station: · A reporter from a local television station was sent to interview Shaw.· Buck was sports director at radio station KMOX in St. Louis.
a particular set of programmes that is broadcast by one television company; there are usually several different channels, and you can choose which one you want to watch: · The final episode will be shown on Channel 4 tonight.switch/change channels: · A lot of people switch channels during the commercials.sports/nature/kids' etc channel (=a channel that mainly shows sports, programmes about nature, programmes for children etc): · the sports channel on satellite TV
a group of television or radio stations owned by the same company, which broadcasts the same programmes in different parts of a country: · The series is sponsored by Ford and will be shown over the ABC network.· The rankings list the programs and the network they are shown on.· Cable News Network shows 24 hours of news.
all the people and organizations that provide information for the public, including television, radio, and the newspapers: · Much of what children learn comes directly from the mass media.· The film has received enormous attention in the media.· There can be little doubt that in this country the media is very biased.
WORD SETSamplitude, nounAV, beam, verbcall letters, nouncall sign, nounconsole, nouncopier, nouncopyright, nouncoverage, nouncryptography, nouncuneiform, adjectivecypher, noundigital, adjectivedigitize, verbdirectional, adjectivedisinformation, noundisquisition, noundisseminate, verbdocument, verbedit, verbeditor, nounelectronic mail, nounemail, nounfax, nounfax, verbfibre optics, nounfrequency, nounindex, nouninformation science, nouninformation technology, nounintercom, nounloudhailer, nounloudspeaker, nounmedia, nounmedia studies, nounmedium, nounmicrofilm, nounmonitor, nounmultimedia, adjectivenetwork, nounnetwork, verbnews conference, nounnewsreel, nounnonverbal, adjectiveopinion-makers, nounoptical fibre, nounover, adverboverhead, nounoverhead projector, nounPA, nounpage, verbpager, nounpalimpsest, nounpapyrus, nounpenmanship, nounradio beacon, nounradio-cassette player, nounradiogram, nounrecord, nounreissue, verbreportage, nounscramble, verbsemaphore, nounsmoke signal, nounsound wave, nounsurfing, nounTannoy, nountelecommunications, nountransceiver, nountransponder, nounvideo conferencing, nounVideotex, nounvoice print, nounwalkie-talkie, noun
COLLOCATIONS FROM THE ENTRYADJECTIVES/NOUN + media The campaign was launched with a nationwide publicity blitz. The trial has turned into a media circus. Despite the media hype, I found the film very disappointing. If you believe the fashion pundits, we’ll all be wearing pink this year. a multi-millionaire property tycoonCOLLOCATIONS FROM THE CORPUSADJECTIVE
· The case received enormous publicity in the national media.
· Does the news media have a role in forming public opinion?
(=television, newspapers etc, which are seen by many people)· The mass media has helped to call attention to environmental issues.
(=television, newspapers etc, that most people are able to see or read)· Few of these events were reported in the mainstream media.
media + NOUN· The tragedy received worldwide media attention.
(=when something is deliberately reported or advertised in the media a lot)· a media campaign aimed at reducing drunk driving
(=when something is deliberately reported or advertised in the media a lot, in a small amount of time)· The candidate’s media blitz has certainly raised his profile in the election.
(=when the media give something too much attention and try to make it seem more important or better than it really is)· the media hype surrounding the match against France
(=a disapproving phrase for all the people from the media who report events, and all the attention they give to these events)· There is likely to be a media circus outside the courtroom.
COLLOCATIONS FROM OTHER ENTRIES The campaign was launched with a nationwide publicity blitz.· The government spent thousands of pounds on a media campaign.
The trial has turned into a media circus. (=on television, in newspapers etc)· The case has received wide press coverage.
· His business empire is now worth over $20 billion.
Despite the media hype, I found the film very disappointing. If you believe the fashion pundits, we’ll all be wearing pink this year. (=by newspapers, TV etc)· How does he cope with the intense media scrutiny?
· She appealed for an end to press speculation about her marriage.
a multi-millionaire property tycoon· A range of different media were offered for pairs to choose from.· This is particularly significant in the definition and subsequent management of the same record stored on several different media.· Relationships between the same document in different media may require some thought.· In order to use Split-type working, there must of course be two different types of media available.· Another difficulty arises when trying to assess how far different media may be taken as propositional.· If they have any influence at all, different media sources should influence their audiences in different ways.· Time Warner is the biggest media conglomerate, with the broadest reach and opportunity for synergies across different media.· The different media were fragmented, difficult to integrate.
· He left Macmillan in 1989 to establish his own consultancy and training practice, specialising in electronic information media.· Human culture and human values are for the first time being shaped by a profit-maximizing electronic media.· Within the field of electronic media, the film medium has the most universal appeal and impact.· Television scarcity, compared to print, no longer provides a rationale to regulate electronic media while letting newspapers and magazines alone.· The electronic media have already been affected by the economic problems.· The electronic media is changing values and those values will in turn change the nature of our society.· Furthermore, the electronic media are by their nature democratic.· One of the harsh realities about the electronic media is that it chews up its stars as fast as it creates them.
· According to Whitehall officials, the local media suggested that the material was intended to help opposition parties or beleaguered white farmers.· Their local media and local constituents will have more opportunities to watch them at work close up.· Particularly interesting will be how rivalries are both conceived of by fans themselves, and represented in local and national media.· According to the remaining local independent media sources, 20 civilians had been killed during August by the military.· The following evening, the team is practicing for the benefit of the local media.· As an additional service to clients, Henley endeavours to publicise findings in the international and local media.· There was the support of the governor and the mayor, the local media and big and small businesses.
· This is not entirely explained by huge increases in population, as is widely propagated by the mass media and widely believed.· Those who say conventions have lost their meaning in this era of presidential primaries and mass media communications miss one thing.· The state governments, of whatever party, attach great importance to the expansion of their own mass media facilities.· First, talking politics is an active form of political participation; mass media exposure is relatively passive.· The mass media, particularly the national mass media, pursue stories with great intensity for short periods only.· The emotionally devastating effects of non-accidental injury, especially to children, has been receiving dramatic mass media coverage recently.
· Andy would like to see canoeing increasing a lot but it needs marketing outside the trade through the national media.· Its conspicuous lack of charm took two major hits in the national media in the last month alone.· Guidelines for making women visible in the national media will be developed and distributed to provincial offices and media organisations.· The basic principle of diversity of media ownership and freedom of entry should serve as an essential guideline for national media policy.· Particularly interesting will be how rivalries are both conceived of by fans themselves, and represented in local and national media.· The couple has been mindful of the national media attention.· Keeping the media happy Sometimes the needs of local and national media conflict.
· The local press came in curious gaggles, and the students eased shyly into their new incarnations as media darlings.· At their introduction, new media have at first consistently been licensed and regulated by government.· Using the methods offered by the new technical media, he must become a self-aware participant in the total apparatus of production.· Fourth, the new media make it far more difficult for a government to control the information available to its citizens.· In San Francisco such contenders as Wired magazine, the rattle-bearer of new media, cluster in an ill-defined sprawl.· All new media have been born under the cloud of some form of lesser First Amendment protection.· Concerns about growth in 2001 have hit companies from both the new and old media in recent weeks.· Satjiv Chahil, formerly the vice president of entertainment and new media, will be senior vice president of corporate marketing.
· The use of other audio-visual media in library education should also be considered.· Publicity is news about the organization or its products reported in the press and other media without charge to the organization.· But there is no evidence that Mr Jackson's popularity can be extended to other media, such as film.· Some records may be transferred to other appropriate media at this phase.· This may be a particular area where the records manager's experience of other media and enabling litigation may be particularly valuable.· We hope that the review will also invite individual submissions through your pages and other media avenues.· Sometimes it makes sense to use a particular type of paper so that other media can be applied as well.· Should the tank have any other filter media?
NOUN· While the outbreak directed media attention to pollution in the North Sea, ascribing the guilt to pollution was premature.· And Feinstein, 62, has been aggressive in calling media attention to her bipartisanship.· Although media attention remained fixed on events in London, they surely provided Mrs Thatcher's government with its biggest shock.· It was the kind of media attention that the Phil Gramm campaign had been praying for most of the presidential political season.· In a month-long seat belt campaign during 1992, this group received special mention and considerable media attention.· Except for a huge wave of media attention, the Great Solar Storm of April 1997 apparently has failed to make landfall.· He deals much more with national issues rather than local ones and has received less media attention as a result.· Before Sydney, her quest for five gold medals attracted a deluge of media attention.
· The media campaign is only a small part of a huge and impressive effort to get people to report their symptoms.· But he said efforts that involve a mix of strategies-such as media campaigns and peer counseling-have proven effective in reducing the numbers.· He maintains that their image as a bunch of violent thugs is a misleading byproduct of a sustained media campaign.· In practice, both parties spend it on expensive media campaigns that promote their presidential nominees.· Through a major media campaign it is seeking to obtain funds by raising public awareness of the museum's past history.· In practice, both parties use soft money to finance expensive media campaigns that promote their presidential candidates.· Local advertising agencies will be hired to translate the strategy into a media campaign.· By comparison, his own media campaign has been spartan.
· Together we are building the most exciting media company in the world.· Giant media companies that were never allowed to buy on a scale they require could jump into the market.· Time-Warner, the biggest media company in the world, owns Warner Bros.· Some analysts think those problems may eventually transform Microsoft into a media company.· Its regional press and magazine holdings went back some time but were not large enough to qualify it as a media company.· Cable rates would be deregulated, and media companies could enlarge their holdings more easily.· The media company is on a roll.
· People flocked to him in County Cavan and he became famous in Ireland with saturation media coverage.· Caldwell thought media coverage might turn up some leads.· But as the trouble escalates, media coverage concentrates on the riots themselves and not the injustice that caused them.· Halloran's and his co-workers' explanation of why the media coverage took this form emphasises the importance of news values.· They disliked his aggression, his finesse, his lack of respect for tradition, his obsession with media coverage.· When there were fights at football matches there was no dramatic media coverage.· Nevertheless, analyses of media coverage of disorder have consistently found more similarities than differences in media coverage.
· And the unveiling was a full-dress media event.· This was a media event, created by her father.· The Whitbread Race has deservedly become a media event.· Marvin wanted it to be a media event.· In this sense, it was the perfectly orchestrated media event.
· His move to a very much larger media group is understandable and we wish him well for the future.· These reductions in the labour power required to produce newspapers inevitably impact on the cost structures of the media groups concerned.· Established media groups like Hachette, publishers of Elle magazine, failed to make it a commercial success.· Recent activity is explained by a 1 percent shareholding, built by Fininvest, a Milan-based media group run by Silvo Berlusconi.· Entertainment and media group Chrysalis reports year-end figures tomorrow.· So the temptation to use them, which can best be resisted by the media group, is great.· But it is much more satisfactory to angle the basic release to suit the readership or audiences of the various media groups.
· Some find the high degree of media hype that has surrounded publication slightly worrying.· Self-absorbed media hype went only so far.· Much of it is media hype.· Another added that one of the purposes of the media hype was actually to deliberately confuse people.
· Instead they illustrate better the shifting balance within conglomerates between one media interest and another and secondly, the trend toward internationalization.· Her books are a bulwark against this explosion of razzle-dazzle media interest and current hipness.· These changes, which were limited to the big club sides, will be examined later in relation to media interest in sport.· Most have been funded by media interests.· Police and straight media interest in the paper grew.· Which is why the protestations of too much media interest ring a little hollow.· Certainly it provoked wide media interest which continues today, and it remains a highly emotive issue.
· This is updated as the system works through the files to be offlined and copies them on to the media item.· When a media item is to be mounted, its identifier will be displayed.· According to the instruction, the Offline Operator should physically mount or dismount the media item from the specified media unit.· M-F Media Failure - the media item has been previously reported as faulty.· It involves any process appropriate to the media item from storing and restoring through to verification.· The operation of the offline system can not be completely divorced from manual procedures associated with the offline media items.· If all offline media items can be mounted on all offline units, the primary media items will be used.
· The excellent library media program has never been organized around the expertise or knowledge of just the library media specialist.· The use of excellent planning techniques to develop more cost effective library media programs. 3.· But the idea of library media specialists teaching and providing library media services to special learners is scary all the same.· Good descriptors for any able library media specialist, too, are they not?· The use of a national access network to deliver materials and services to classroom teachers and library media specialists. 2.· The alert library media specialist will have recognized at once that mainstreaming is, after all, a kind of integration.· The center took as an initial goal demonstrating the positive effect of good library media use in the teaching of special learners.
· In the art world, if not in mainstream media and media theory, the hardware is seldom taken as given.· Kritzer, however, said most of the mainstream media are shying away from it.· It has refused to explain itself to the mainstream media, or to forge strong links with anyone outside the protest community.· A single corporation should not be able to control all or even most of the mainstream media in any one market.· In each election its percentage of the vote has risen despite vicious opposition from the economic elites and the mainstream media.· The mainstream media are socking it to her.· It can only be deduced that most young people learn about homosexuality from the negative and misinformed images in the mainstream media.· Yet, the most frequent present day charge against the mainstream media still centers on their liberal bias.
· Critics credited big money and news media for the public apathy.· The freedom of the news media is protected by strong constitutional safeguards, and the media can report almost anything about politics.· Events of this sort are reported locally, but seldom picked up by national and international news media.· This cosmological event was widely reported in the news media, in the wake of which I heard three paradigmatic responses.· The government then publicizes the judgments of the panels through the news media, videotapes, leaflets, and local debates.
· The excellent library media program has never been organized around the expertise or knowledge of just the library media specialist.· Special education programs are having a tremendous impact on the way schools, educators, and library media programs do their work.· Readers will have noted the similarity of these efforts to those of an excellent library media program.· An exemplary library media program would see and accept this same challenge.· Remember, professionally speaking, there is here the exciting potential for greatly strengthening the teaching aspect of the library media program.· Comparisons with the effective school library media program are again inescapable.· One of its major components is a comprehensive library media program designed to meet their needs.· Consequently, arbitrariness is one of the least of the components of the library media program atmosphere.
· Local media reports speak of at least 80 deaths.· They will try to determine whether media reports of his arrest properly explained the incident.· Like the divided map, the concentration on entrenched territorial divisions was largely a creation of media reports.· He was, according to interviews and media reports, lonely and unbalanced.· Even where the media report sightings of what are apparently other phenomena, they often turn out to be the same species.· Here at home, recent hearings and growing media reports have begun to generate more interest in the issue.· In January 1980 mining shares rose on the back of media reports of uranium finds.· However, her position varied from one moment to the next, if the media reports can be believed.
· But the idea of library media specialists teaching and providing library media services to special learners is scary all the same.· It is not what most library media specialists prepared themselves to do.· The alert library media specialist will have recognized at once that mainstreaming is, after all, a kind of integration.· Most library media specialists now accept the role for themselves that goes with this mission.· But it is a skill to be learned and practiced by the teacher / library media specialist of the emotionally disturbed.
· Such an approach treads a thin line between the traditional pluralist and Marxist divide in media studies.· Literature has a long history of feminist interest, but film and media studies are certainly as central to feminist cultural debates.· Degrees such as media studies have enjoyed huge growth as universities have expanded the number of places to meet ambitious government targets.· How much of those snapshots might a history of mass media study?· Plans exist to extend the list of short courses to business studies, geography, history, media studies and home economics.· The extra facilities allow the school to introduce media studies and make its own promotional videos.· Courses in media studies at Britain's universities and art colleges have increased.
VERB· It uses multiple media data types.· Agar gel and cellulose acetate are the more commonly used media in the routine clinical laboratory. 189.· There is no simple procedure to determine the number of blocks which may be used by the media item.· Caldwell continued using her media exposure to make the case a higher police priority.· It uses the media to try to embarrass companies into putting pressure on their subsidiaries.· Satellite communications have recently expanded the capacity of governments to use the media to communicate with other governments.· This type of filter can be time-consuming to maintain, but allows you to use a lot of media effectively.
PHRASES FROM THE ENTRYPHRASES FROM OTHER ENTRIES► the glare of publicity/the media/public scrutiny etc► the mass media
1 the media all the organizations, such as television, radio, and newspapers, that provide news and information for the public, or the people who do this work: - a case of mass media manipulation
- A White House aide told the media everything he knew about the President's private life.
- Colson believes the media has been overly critical since the Stanford game.
- local media reports
- Pearson is wary of facing the media after last year's scandal.
- The Japanese media quoted Murayama as being "very pleased" with the breakthrough.
- The judge is worried that comments in the media might affect the result of the trial.
- The letter must have been leaked to the media by a White House official.
- The story received a huge amount of media attention.
- There wasn't much about the event in the media.
- The movie moguls were taking it up.
- Under normal circumstances Chaplin may well have simply thrown the eminent movie mogul a mere passing glance of recognition.
The scandal was widely reported in the national media. The role of the news media in forming public opinion is very important. The 11-day trial generated intense media interest. A great deal of media hype surrounded the release of the group’s latest CD. There will be another war somewhere else and the whole international media circus will move on.GRAMMAR: Singular or plural verb?The media can be followed by a singular or a plural verb: · The media is controlled by the government.· The media are controlled by the government.Grammar guide ‒ NOUNS2the plural of medium → mass media, multimediaCOLLOCATIONSADJECTIVES/NOUN + mediathe national/local media· The case received enormous publicity in the national media.the news media· Does the news media have a role in forming public opinion?the mass media (=television, newspapers etc, which are seen by many people)· The mass media has helped to call attention to environmental issues.the mainstream/popular media (=television, newspapers etc, that most people are able to see or read)· Few of these events were reported in the mainstream media.media + NOUNmedia attention/coverage/interest etc· The tragedy received worldwide media attention.a media campaign (=when something is deliberately reported or advertised in the media a lot)· a media campaign aimed at reducing drunk drivinga media blitz (=when something is deliberately reported or advertised in the media a lot, in a small amount of time)· The candidate’s media blitz has certainly raised his profile in the election.media hype (=when the media give something too much attention and try to make it seem more important or better than it really is)· the media hype surrounding the match against Francea media circus (=a disapproving phrase for all the people from the media who report events, and all the attention they give to these events)· There is likely to be a media circus outside the courtroom.