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单词 word mark
释义

word markn.

Brit. /ˈwəːd mɑːk/, U.S. /ˈwərd ˈmɑrk/
Origin: Formed within English, by compounding. Etymons: word n., mark n.1
Etymology: < word n. + mark n.1 In sense 1 after trademark n.
1. A (real or invented) word used as a trademark; a trademark in the form of a word (as opposed to a design, a colour, etc.). Also: a word used in a distinctive style or font as the symbol of a company, institution, etc.
ΘΠ
society > communication > indication > marking > marking to identify > mark of identification > [noun] > mark identifying goods
merchant mark1540
merchant's mark1557
shop mark1592
skin mark1703
brand1728
chop1828
trademark1839
tally1851
scribing1859
trade name1890
word mark1902
TM1961
UPC1974
countermark-
1902 Encycl. Brit. XXXIII. 387/1 The registration of ‘word marks’ was first provided for by the Trade Marks Act, 1883. In that statute, however, clause (d) read ‘a fancy word or words not in common use’.
1920 Yale Law Jrnl. 29 306 There are different opinions as to the essence of the word-mark.
1976 Century of Trade Marks (Patent Office) i. 1/2 These were early instances of word marks, though usually in conventional form—for example, CATIM (Cati manu: from the hand of Cato), and OFALBIN (officina Albini: the workshop of Albinus)—whereas earlier marks had been almost invariably devices or ideographic symbols.
1992 Numismatist Mar. 298/1 An interesting article appeared recently in The Wall Street Journal. It had to do with a study of corporate logos, known in the jargon of the advertising world as ‘wordmarks’.
2004 Wall St. Jrnl. 11 Feb. (Central ed.) a13 (advt.) The Bluetooth word mark and logos are owned by the Bluetooth SIG, Inc. and any use of such marks by Lexus is under license.
2. Computing. A bit whose value indicates whether or not the character or location containing it is at one end of a word; a character containing such a bit.
ΘΚΠ
society > computing and information technology > programming language > program or code > [noun] > bit level codes > word mark
word mark1962
1962 Brit. Patent 904,516 1/2 A plurality of words of variable length are stored in available locations in rows of the array, the length of each word being defined by a word mark positioned at the beginning and ending of each of said words.
1980 J. Frates Introd. Computer vi. 165 The storage location of the last piece of data will store a word mark in addition to the character to indicate to the computer that it has reached the end of that particular item of data.
2006 IEEE Trans. Nucl. Sci. 53 2473/1 The other bits are used as follows:..5 bits for the number of the logic set handling the hit, 4 bits for the number of the hit silicon strip, and 1 bit for a word mark.
This entry has been updated (OED Third Edition, December 2008; most recently modified version published online December 2021).
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n.1902
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