rotogravuren.

Brit.

/ˌrəʊtə(ʊ)ɡrəˈvjʊə/, U.S.

/ˌroʊdəɡrəˈvjʊ(ə)r/

Forms: 1900s– rotagravure, 1900s– rotogravur (rare), 1900s– rotogravure.

Origin: Formed within English, by compounding. Etymons: roto- comb. form, gravure n.²

Etymology: < roto- comb. form + gravure n.², probably after the name of the Rotogravur Deutsche Tiefdruck GmbH (Berlin), said to be < the names of the two companies out of which it was formed in 1911: Rotophot GmbH (Berlin) and Deutsche Photogravur AG (Siegburg).The form rotagravure (compare quot. 1919 at sense 1) reflects a reinterpretation of the first element of the word as showing classical Latin rota wheel, roller (see rota n.). A process of printing etchings from rotating cylinders was developed by the Austrian-Czech artist and printer K. Klič in Lancaster in the 1890s (originally for printing textiles), but he did not patent his invention, and apparently did not use the word. A related process (invented by E. Mertens) was later popularized by the German company discussed above, but Klič is still frequently credited with the invention.

Printing.

1. A method of rotary printing in which one cylinder (the plate cylinder) carries an etched image which is inked so that the image is transferred to another cylinder (the impression cylinder) that does the printing. Frequently attributive.Rotogravure is typically used for long print runs. It was formerly used for printing sections of a newspaper carrying photographs when the body of the paper was printed by other means (cf. sense 2). The process is now used for printing large-circulation newspapers, magazines, catalogues, and packaging.

ΘΚΠ

society > communication > printing > specific methods or processes > [noun] > others

stereotype1800

typolithography1825

fluorography1840

glyphography1843

photoprocess1875

process work1881

recess printing1887

process engraving1889

screening1894

rotogravure1913

offset printing1915

thermography1928

electrography1953

flexography1954

recess1958

impact printing1966

1913 Photography 7 Jan. 2/1 The half-tone block..has advantages for certain purposes which it does not share..with Rotogravure.

1914 N.Y. Times 29 Mar. 11/1 This is the first rotogravure section to be printed upon the new rotogravure presses of The Times, and it contains thirty-eight additional famous paintings.

1919 S. H. Morgan in Inland Printer July 407/1 The proper name for the process and its product is ‘rotary photogravure’... Why not use..‘rota’, meaning a wheel or roll, and ‘gravure’,..and by combining the two call it ‘rotagravure’ hereafter?

1922 J. Prosper Gold-killer iv. 46 She is a burlesque show girl, whose pictures are in Sunday rotagravure sections constantly.

1942 J. Steinbeck Moon is Down ii. 29 Lieutenant Prackle took from his pocket a folded rotogravure page and he unfolded it and held it up and looked at it. It was a picture of a girl.

1957 Gravure Mar. 38/3 The first use of rotogravure in a periodical occurred in 1897.

1977 Kitchens & Bathrooms (Time Life Bks.) i. 14/1 Sheet vinyl comes in two basic types: inlaid, in which the pattern is pressed through the vinyl; and rotogravure,..in which the pattern is printed on the surface.

2004 P. Roth in Paris Rev. Bk. for Planes 131 When the lox was on the table,..the rotagravure section of the News two inches from Goldie's nose, then Sheila would descend the stairs.

2. Chiefly North American. A print made by this process; an illustrated or pictorial section of a newspaper or magazine, esp. a Sunday supplement, that has been printed by this process. Cf. roto n. Now chiefly historical.

ΘΚΠ

society > communication > journalism > journal > parts and layout of journals > [noun] > illustrated section

colour section1906

rotogravure1914

roto1920

society > communication > journalism > journal > periodical > [noun] > magazine > pictorial

pictorial1844

picture paper1853

illustrated1879

picture magazine1895

photo magazine1903

rotogravure1914

roto1920

photo-novelette1963

1914 N.Y. Times 29 Mar. 11/3 The rotogravures are superior to any group of reproductions I have ever seen issued in this way, except for the occasional photogravure that some publication has put forth.

1943 D. Powell Time to be Born (new ed.) iv. 94 I suppose business experience never can quite make up for your picture in the Sunday rotogravure.

1978 J. Updike Coup (1979) v. 197 The American press loved this artful clown; in their rotogravures he looked like a negative print of Santa Claus.

1988 F. Pfeil in C. Nelson & L. Grossberg Marxism & Interpr. of Culture 399 On the screen behind her a series of still images appeared, slide projections of old colored rotogravures depicting various wild animals.

1993 Outdoor Canada Sept. 44/1 ‘Why, it's for sitting on the verandas of exclusive clubhouses!’ I declared. ‘You could go to the races in it and get your picture in the rotogravure.’

This entry has been updated (OED Third Edition, March 2011; most recently modified version published online March 2022).

单词	rotogravure
释义	rotogravuren. Brit. /ˌrəʊtə(ʊ)ɡrəˈvjʊə/, U.S. /ˌroʊdəɡrəˈvjʊ(ə)r/ Forms: 1900s– rotagravure, 1900s– rotogravur (rare), 1900s– rotogravure. Origin: Formed within English, by compounding. Etymons: roto- comb. form, gravure n.² Etymology: < roto- comb. form + gravure n.², probably after the name of the Rotogravur Deutsche Tiefdruck GmbH (Berlin), said to be < the names of the two companies out of which it was formed in 1911: Rotophot GmbH (Berlin) and Deutsche Photogravur AG (Siegburg).The form rotagravure (compare quot. 1919 at sense 1) reflects a reinterpretation of the first element of the word as showing classical Latin rota wheel, roller (see rota n.). A process of printing etchings from rotating cylinders was developed by the Austrian-Czech artist and printer K. Klič in Lancaster in the 1890s (originally for printing textiles), but he did not patent his invention, and apparently did not use the word. A related process (invented by E. Mertens) was later popularized by the German company discussed above, but Klič is still frequently credited with the invention. Printing. 1. A method of rotary printing in which one cylinder (the plate cylinder) carries an etched image which is inked so that the image is transferred to another cylinder (the impression cylinder) that does the printing. Frequently attributive.Rotogravure is typically used for long print runs. It was formerly used for printing sections of a newspaper carrying photographs when the body of the paper was printed by other means (cf. sense 2). The process is now used for printing large-circulation newspapers, magazines, catalogues, and packaging. ΘΚΠ society > communication > printing > specific methods or processes > [noun] > others stereotype1800 typolithography1825 fluorography1840 glyphography1843 photoprocess1875 process work1881 recess printing1887 process engraving1889 screening1894 rotogravure1913 offset printing1915 thermography1928 electrography1953 flexography1954 recess1958 impact printing1966 1913 Photography 7 Jan. 2/1 The half-tone block..has advantages for certain purposes which it does not share..with Rotogravure. 1914 N.Y. Times 29 Mar. 11/1 This is the first rotogravure section to be printed upon the new rotogravure presses of The Times, and it contains thirty-eight additional famous paintings. 1919 S. H. Morgan in Inland Printer July 407/1 The proper name for the process and its product is ‘rotary photogravure’... Why not use..‘rota’, meaning a wheel or roll, and ‘gravure’,..and by combining the two call it ‘rotagravure’ hereafter? 1922 J. Prosper Gold-killer iv. 46 She is a burlesque show girl, whose pictures are in Sunday rotagravure sections constantly. 1942 J. Steinbeck Moon is Down ii. 29 Lieutenant Prackle took from his pocket a folded rotogravure page and he unfolded it and held it up and looked at it. It was a picture of a girl. 1957 Gravure Mar. 38/3 The first use of rotogravure in a periodical occurred in 1897. 1977 Kitchens & Bathrooms (Time Life Bks.) i. 14/1 Sheet vinyl comes in two basic types: inlaid, in which the pattern is pressed through the vinyl; and rotogravure,..in which the pattern is printed on the surface. 2004 P. Roth in Paris Rev. Bk. for Planes 131 When the lox was on the table,..the rotagravure section of the News two inches from Goldie's nose, then Sheila would descend the stairs. 2. Chiefly North American. A print made by this process; an illustrated or pictorial section of a newspaper or magazine, esp. a Sunday supplement, that has been printed by this process. Cf. roto n. Now chiefly historical. ΘΚΠ society > communication > journalism > journal > parts and layout of journals > [noun] > illustrated section colour section1906 rotogravure1914 roto1920 society > communication > journalism > journal > periodical > [noun] > magazine > pictorial pictorial1844 picture paper1853 illustrated1879 picture magazine1895 photo magazine1903 rotogravure1914 roto1920 photo-novelette1963 1914 N.Y. Times 29 Mar. 11/3 The rotogravures are superior to any group of reproductions I have ever seen issued in this way, except for the occasional photogravure that some publication has put forth. 1943 D. Powell Time to be Born (new ed.) iv. 94 I suppose business experience never can quite make up for your picture in the Sunday rotogravure. 1978 J. Updike Coup (1979) v. 197 The American press loved this artful clown; in their rotogravures he looked like a negative print of Santa Claus. 1988 F. Pfeil in C. Nelson & L. Grossberg Marxism & Interpr. of Culture 399 On the screen behind her a series of still images appeared, slide projections of old colored rotogravures depicting various wild animals. 1993 Outdoor Canada Sept. 44/1 ‘Why, it's for sitting on the verandas of exclusive clubhouses!’ I declared. ‘You could go to the races in it and get your picture in the rotogravure.’ This entry has been updated (OED Third Edition, March 2011; most recently modified version published online March 2022). < n.1913
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