rolloutadj.n.

Brit.

/ˈrəʊlaʊt/, U.S.

/ˈroʊlˌaʊt/

Origin: Formed within English, by compounding. Etymons: roll v.², out adv.

Etymology: < roll v.² + out adv., after to roll out at roll v.² Phrasal verbs 1.

A. adj. attributive.

That may be rolled out; designed to be rolled out.

ΘΚΠ

the world > movement > progressive motion > specific manner of progressive motion > [adjective] > rolling along > that may be rolled along

rollable1729

rollaway1910

roll-around1928

rollout1934

1934 Lincoln (Nebraska) Star 9 Sept. 11 a/5 (advt.) Redecorated large living room with rollout bed.

1978 Nature 1 June 11/1 Standard equipment includes seven 84-bag capacity roll-out storage drawers with label holders.

1984 Sunday Tel. 29 Apr. (Colour Suppl.) 40/4 A roll-out bidet which, when not in use, is neatly concealed in a vanitory unit beneath the basin.

1991 N.Y. Times Mag. 8 Dec. 100/2 An outdoor kitchen that has..a rollout grill, electric heaters and a telephone.

2002 J. Weyland Answer is Never x. 149 The ramp was eight feet wide, with no flat bottom and no roll-out decks.

B. n.

1. Originally U.S.

a. The action or an act of moving or wheeling out; spec. the official unveiling of a new aeroplane or spacecraft.

ΘΚΠ

society > travel > air or space travel > a means of conveyance through the air > construction and servicing aircraft or spacecraft > [noun] > wheeling out new aircraft or spacecraft

rollout1947

1947 Northrop (Calif.) News 8 Oct. 1/4 Unveiling of the big sky dreadnaught coincided with official ‘roll-out’ of the ship from Plant One's final assembly line.

1967 Economist 16 Dec. 1158/2 The roll-out ceremony and the preparations now being made for Concorde's first flight not only mark the half-way stage in the aircraft's development, but also the point at which costs begin to rise really sharply.

1976 Daily Tel. 18 Sept. 15 A milestone in the development of the next era of space travel was reached yesterday with the roll-out of America's first shuttle spacecraft.

2003 R. Zimmerman Leaving Earth viii. 259 Western journalists were allowed to view the spacecraft while it was being assembled, during its rollout to the launchpad, and during its launch.

b. The introduction or official launch of a new product, service, etc.; (also) a new product or service so introduced.Sometimes with the implication of gradual or staged introduction.

ΘΚΠ

society > trade and finance > selling > [noun] > offering for sale > sales or product launch

innovation1939

product launch1963

launch1969

rollout1969

1969 Jrnl. Marketing Res. 6 405/1 The problem of forecasting the growth of demand for a new..product from..early returns from national rollouts is familiar to most market researchers.

1985 Cincinnati Enquirer 18 Oct. b18/3 Coca-Cola Co.'s international rollout of new Coke..has been delayed to next spring.

1989 W. Belasco Appetite for Change viii. 185 Advertising Age chronicled the latest additive-free, ‘all-natural’ rollouts.

2006 Independent 12 Dec. 5/2 Companies..have committed themselves to ‘accelerating the roll-out of practical, simple solutions’ to help consumers reduce carbon emissions.

2007 Wired Apr. 121/4 Verizon's 50-Mbps fiber-to-the-home service is almost twice as fast as its last rollout.

2. American Football. A manoeuvre in which a quarterback moves quickly toward the sideline before attempting to pass or run the football; rollout pass: a pass thrown during this manoeuvre.

ΘΚΠ

society > leisure > sport > types of sport or game > ball game > football > American football > [noun] > actions or manoeuvres

rush1857

punt-out1861

goal-kicking1871

safety1879

safety touchdown1879

scrimmage1880

rushing1882

safety touch1884

touchback1884

forward pass1890

run1890

blocking1891

signal1891

fake1893

onside kick1895

tandem-play1895

pass play1896

spiral1896

shift1901

end run1902

straight-arm1903

quarterback sneak1904

runback1905

roughing1906

Minnesota shift1910

quarterbacking1910

snap-back1910

pickoff1912

punt return1914

screen forward pass1915

screen pass1920

power play1921

sneak1921

passback1922

snap1922

defence1923

reverse1924

carry1927

lateral1927

stiff-arm1927

zone1927

zone defence1927

submarine charge1928

squib1929

block1931

pass rushing1933

safetying1933

trap play1933

end-around1934

straight-arming1934

trap1935

mousetrap1936

buttonhook1938

blitzing1940

hand-off1940

pitchout1946

slant1947

strike1947

draw play1948

shovel pass1948

bootleg1949

option1950

red dog1950

red-dogging1951

rollout1951

submarine1952

sleeper pass1954

draw1956

bomb1960

swing pass1960

pass rush1962

blitz1963

spearing1964

onsides kick1965

takeaway1967

quarterback sack1968

smash-mouth1968

veer1968

turn-over1969

bump-and-run1970

scramble1971

sack1972

nose tackle1975

nickel1979

pressure1981

1951 Van Nuys (Calif.) News 12 Nov. 2 b/4 The Huskies crunched out 59 yards in 13 plays with McElvain mixing up his calls cleverly and the smooth-working redhead scoring the touch from the Wolf one on a rollout around right end that fooled the secondary.

1969 Eugene (Oregon) Register-Guard 3 Dec. 2 d/1 The Spartans would run what looked like a rollout and then fire the ball from one side of the field to the other.

1977 Chicago Tribune 2 Oct. iii. 4/3 We switched from our regular 5–2 defense into a 4–3 in the second half to try to keep their quarterback from getting around the corner on rollouts.

1999 Vanity Fair (N.Y.) Sept. 244/1 Some on the Packers' sideline think they should try a roll-out pass.

2005 N.Y. Times 28 Aug. viii. 10/3 Smith, a fourth-year starter, will benefit from more rollouts and quarterback runs inherent to the system.

3. Aeronautics. The part of a landing during which an aircraft travels along the runway losing speed; the distance travelled during this.

ΘΚΠ

society > travel > air or space travel > action of flying (in) aircraft > specific flying operations or procedures > [noun] > travelling along the ground > losing speed after landing

rollout1956

1956 Los Angeles Times 19 Aug. c16/5 The Douglas A3d Skywarrior..is the latest plane fitted with a parachute brake to reduce landing rollout.

1970 Graphic 12 Nov. 3 That same plane was loaded with 128 passengers headed for Mexico City. It landed safely. But no sooner was it on the ground—still on rollout—than all four engines quit again!

2003 J. A. Eichenberger Your Pilot's License (ed. 7) ii. 43 Gliders land at very slow speed, and usually the rollout after landing is no more than a couple of hundred feet.

This entry has been updated (OED Third Edition, November 2010; most recently modified version published online March 2022).

单词	rollout
释义	rolloutadj.n. Brit. /ˈrəʊlaʊt/, U.S. /ˈroʊlˌaʊt/ Origin: Formed within English, by compounding. Etymons: roll v.², out adv. Etymology: < roll v.² + out adv., after to roll out at roll v.² Phrasal verbs 1. A. adj. attributive. That may be rolled out; designed to be rolled out. ΘΚΠ the world > movement > progressive motion > specific manner of progressive motion > [adjective] > rolling along > that may be rolled along rollable1729 rollaway1910 roll-around1928 rollout1934 1934 Lincoln (Nebraska) Star 9 Sept. 11 a/5 (advt.) Redecorated large living room with rollout bed. 1978 Nature 1 June 11/1 Standard equipment includes seven 84-bag capacity roll-out storage drawers with label holders. 1984 Sunday Tel. 29 Apr. (Colour Suppl.) 40/4 A roll-out bidet which, when not in use, is neatly concealed in a vanitory unit beneath the basin. 1991 N.Y. Times Mag. 8 Dec. 100/2 An outdoor kitchen that has..a rollout grill, electric heaters and a telephone. 2002 J. Weyland Answer is Never x. 149 The ramp was eight feet wide, with no flat bottom and no roll-out decks. B. n. 1. Originally U.S. a. The action or an act of moving or wheeling out; spec. the official unveiling of a new aeroplane or spacecraft. ΘΚΠ society > travel > air or space travel > a means of conveyance through the air > construction and servicing aircraft or spacecraft > [noun] > wheeling out new aircraft or spacecraft rollout1947 1947 Northrop (Calif.) News 8 Oct. 1/4 Unveiling of the big sky dreadnaught coincided with official ‘roll-out’ of the ship from Plant One's final assembly line. 1967 Economist 16 Dec. 1158/2 The roll-out ceremony and the preparations now being made for Concorde's first flight not only mark the half-way stage in the aircraft's development, but also the point at which costs begin to rise really sharply. 1976 Daily Tel. 18 Sept. 15 A milestone in the development of the next era of space travel was reached yesterday with the roll-out of America's first shuttle spacecraft. 2003 R. Zimmerman Leaving Earth viii. 259 Western journalists were allowed to view the spacecraft while it was being assembled, during its rollout to the launchpad, and during its launch. b. The introduction or official launch of a new product, service, etc.; (also) a new product or service so introduced.Sometimes with the implication of gradual or staged introduction. ΘΚΠ society > trade and finance > selling > [noun] > offering for sale > sales or product launch innovation1939 product launch1963 launch1969 rollout1969 1969 Jrnl. Marketing Res. 6 405/1 The problem of forecasting the growth of demand for a new..product from..early returns from national rollouts is familiar to most market researchers. 1985 Cincinnati Enquirer 18 Oct. b18/3 Coca-Cola Co.'s international rollout of new Coke..has been delayed to next spring. 1989 W. Belasco Appetite for Change viii. 185 Advertising Age chronicled the latest additive-free, ‘all-natural’ rollouts. 2006 Independent 12 Dec. 5/2 Companies..have committed themselves to ‘accelerating the roll-out of practical, simple solutions’ to help consumers reduce carbon emissions. 2007 Wired Apr. 121/4 Verizon's 50-Mbps fiber-to-the-home service is almost twice as fast as its last rollout. 2. American Football. A manoeuvre in which a quarterback moves quickly toward the sideline before attempting to pass or run the football; rollout pass: a pass thrown during this manoeuvre. ΘΚΠ society > leisure > sport > types of sport or game > ball game > football > American football > [noun] > actions or manoeuvres rush1857 punt-out1861 goal-kicking1871 safety1879 safety touchdown1879 scrimmage1880 rushing1882 safety touch1884 touchback1884 forward pass1890 run1890 blocking1891 signal1891 fake1893 onside kick1895 tandem-play1895 pass play1896 spiral1896 shift1901 end run1902 straight-arm1903 quarterback sneak1904 runback1905 roughing1906 Minnesota shift1910 quarterbacking1910 snap-back1910 pickoff1912 punt return1914 screen forward pass1915 screen pass1920 power play1921 sneak1921 passback1922 snap1922 defence1923 reverse1924 carry1927 lateral1927 stiff-arm1927 zone1927 zone defence1927 submarine charge1928 squib1929 block1931 pass rushing1933 safetying1933 trap play1933 end-around1934 straight-arming1934 trap1935 mousetrap1936 buttonhook1938 blitzing1940 hand-off1940 pitchout1946 slant1947 strike1947 draw play1948 shovel pass1948 bootleg1949 option1950 red dog1950 red-dogging1951 rollout1951 submarine1952 sleeper pass1954 draw1956 bomb1960 swing pass1960 pass rush1962 blitz1963 spearing1964 onsides kick1965 takeaway1967 quarterback sack1968 smash-mouth1968 veer1968 turn-over1969 bump-and-run1970 scramble1971 sack1972 nose tackle1975 nickel1979 pressure1981 1951 Van Nuys (Calif.) News 12 Nov. 2 b/4 The Huskies crunched out 59 yards in 13 plays with McElvain mixing up his calls cleverly and the smooth-working redhead scoring the touch from the Wolf one on a rollout around right end that fooled the secondary. 1969 Eugene (Oregon) Register-Guard 3 Dec. 2 d/1 The Spartans would run what looked like a rollout and then fire the ball from one side of the field to the other. 1977 Chicago Tribune 2 Oct. iii. 4/3 We switched from our regular 5–2 defense into a 4–3 in the second half to try to keep their quarterback from getting around the corner on rollouts. 1999 Vanity Fair (N.Y.) Sept. 244/1 Some on the Packers' sideline think they should try a roll-out pass. 2005 N.Y. Times 28 Aug. viii. 10/3 Smith, a fourth-year starter, will benefit from more rollouts and quarterback runs inherent to the system. 3. Aeronautics. The part of a landing during which an aircraft travels along the runway losing speed; the distance travelled during this. ΘΚΠ society > travel > air or space travel > action of flying (in) aircraft > specific flying operations or procedures > [noun] > travelling along the ground > losing speed after landing rollout1956 1956 Los Angeles Times 19 Aug. c16/5 The Douglas A3d Skywarrior..is the latest plane fitted with a parachute brake to reduce landing rollout. 1970 Graphic 12 Nov. 3 That same plane was loaded with 128 passengers headed for Mexico City. It landed safely. But no sooner was it on the ground—still on rollout—than all four engines quit again! 2003 J. A. Eichenberger Your Pilot's License (ed. 7) ii. 43 Gliders land at very slow speed, and usually the rollout after landing is no more than a couple of hundred feet. This entry has been updated (OED Third Edition, November 2010; most recently modified version published online March 2022). < adj.n.1934
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