promon.

Brit.

/ˈprəʊməʊ/, U.S.

/ˈproʊˌmoʊ/

Origin: Formed within English, by clipping or shortening. Etymon: promotion n.

Etymology: Shortened < promotion n. Compare later promo adj.

colloquial.

= promotion n. 2c; publicity, advertising. Also: a piece of publicity or advertising, esp. in the form of a short film or video.

ΘΚΠ

society > communication > information > publishing or spreading abroad > advertising > [noun]

advertisement1600

advertising1717

puffery1731

sandwiching1877

promotion1914

eye1924

promo1955

hidden persuasion1957

metamessage1960

shout line1990

society > communication > broadcasting > television > [noun] > type of programme

dramedy1905

news film1912

sex comedy1915

television adaptation1935

action comedy1936

sportcast1939

teleshopper1949

telethon1949

special1952

television special1952

TV special1952

science-fictioner1953

spectacular1954

promo1955

sitcom1956

spec1959

spin-off1959

reality programming1962

teleroman1964

mockumentary1965

serialization1965

talk show1965

laugh-in1967

novela1968

reality show1968

breakfast television1971

spy series1975

reality television1978

reality TV1980

series1988

shockumentary1988

1955 G. B. McLendon in D. T. MacFarland Devel. Top 40 Radio Format (1979) 413 There'll be dozens of new promos and I.D. lines.

1966 Sat. Rev. (U.S.) 12 Feb. 8/3 ‘Will Robin escape?.. Will Batman arrive in time to save him? The worst is yet to come!’ And sure enough, minutes later on came the second of this trilogy—The Blue Light. What a promo!

1973 Publishers Weekly 10 Sept. 54 (advt.) With big national TV promo by the author..Robert Rosefsky is really doing a terrific job of promoting his book on TV.

1984 Financial Times (Nexis) 20 Dec. i.8 Pop promos are a growing influence on advertising.

1994 City Life 24 Aug. 30/1 Beer promos and £1 tequila slammers before 11pm, 50p chilli.

2005 Buffalo (N.Y.) News (Nexis) 23 May n2 She works with the producers of the 5:30 and 6 p.m. newscast writing..and recording..short promos telling what stories will be on these newscasts.

Compounds

promo man n. a promotion man, a publicity organizer.

ΘΚΠ

society > communication > information > publishing or spreading abroad > advertising > business of advertising > [noun] > activities of press agents > press or publicity agent

press agent1814

press secretary1880

publicist1904

press officer1915

publicitor1935

flack1946

huckster1946

flackman1966

promo man1977

1972 Village Voice (N.Y.) 1 June 46/1 A slightly agitated promo-man-about-town stopped me one day recently as I was crossing Sheridan Square.]

1977 Washington Post (Nexis) 6 June b11 ‘What do you think would do better,’ he asks the local Atlantic Records promo man.

1990 F. Dannen Hit Men (1991) i. 8 These records obviously were priorities, if only because the company paid the promo man so much money to work them.

This entry has been updated (OED Third Edition, June 2007; most recently modified version published online March 2022).

promoadj.

Brit.

/ˈprəʊməʊ/, U.S.

/ˈproʊˌmoʊ/

Origin: Formed within English, by clipping or shortening. Etymon: promotional adj.

Etymology: Shortened < promotional adj. Compare earlier promo n.

= promotional adj.

ΘΚΠ

society > communication > information > publishing or spreading abroad > advertising > [adjective]

advertising1726

advertisemental1799

promotional1880

promoted1962

promo1966

1966 Playboy Apr. 145/2 (caption) With such predatory ‘promo pix’ as the one above, Paramount publicized the salty Mae West.

1971 D. E. Westlake I gave at Office (1972) 11 I did promo voice-overs for the new TV shows.

1989 Life Autumn 174/1 It was Pittman's vision in 1981 to mate cable TV's insatiable need for fresh programming with the music industry's free promo videos of pop stars.

2001 Go Girl Jan. 6/1 Not content with their 4 day promo trip back in November, the lads are soon off on a 10 month world tour.

This entry has been updated (OED Third Edition, June 2007; most recently modified version published online March 2022).

promov.

Brit.

/ˈprəʊməʊ/, U.S.

/ˈproʊˌmoʊ/

Inflections: Past tense and past participle promo'd, promoed, promo-ed;

Origin: Either (i) formed within English, by conversion. Or (ii) formed within English, by clipping or shortening. Etymons: promo n.; promote v.

Etymology: Either < promo n., or shortened < promote v.

transitive. To promote, publicize.

ΘΚΠ

society > communication > information > publishing or spreading abroad > publish or spread abroad [verb (transitive)] > publicize or bring to public notice

shovec1385

publish1529

posta1640

publicize1832

eclat1835

promo1960

flack1975

1960 Chicago Tribune 14 July 20/1 Katie was here the other day promo-ing the waxing.

1978 Boston Herald Amer. 5 Mar. d12 Gould was in town from New York to promo a new book.

1992 Vanity Fair (N.Y.) May 208/1 Co-anchor Harry Smith..beamed all morning as he promoed the Limbaugh segment.

2003 Guardian 15 Feb. (Guide Suppl.) 22/4 More ingeniously, Bill Corgan's new album was promo'd on cassette, the White Stripes on vinyl, formats tricky to transfer into digital information.

This is a new entry (OED Third Edition, June 2007; most recently modified version published online March 2022).

n.1955

adj.1966

v.1960

单词	promo
释义	promon. Brit. /ˈprəʊməʊ/, U.S. /ˈproʊˌmoʊ/ Origin: Formed within English, by clipping or shortening. Etymon: promotion n. Etymology: Shortened < promotion n. Compare later promo adj. colloquial. = promotion n. 2c; publicity, advertising. Also: a piece of publicity or advertising, esp. in the form of a short film or video. ΘΚΠ society > communication > information > publishing or spreading abroad > advertising > [noun] advertisement1600 advertising1717 puffery1731 sandwiching1877 promotion1914 eye1924 promo1955 hidden persuasion1957 metamessage1960 shout line1990 society > communication > broadcasting > television > [noun] > type of programme dramedy1905 news film1912 sex comedy1915 television adaptation1935 action comedy1936 sportcast1939 teleshopper1949 telethon1949 special1952 television special1952 TV special1952 science-fictioner1953 spectacular1954 promo1955 sitcom1956 spec1959 spin-off1959 reality programming1962 teleroman1964 mockumentary1965 serialization1965 talk show1965 laugh-in1967 novela1968 reality show1968 breakfast television1971 spy series1975 reality television1978 reality TV1980 series1988 shockumentary1988 1955 G. B. McLendon in D. T. MacFarland Devel. Top 40 Radio Format (1979) 413 There'll be dozens of new promos and I.D. lines. 1966 Sat. Rev. (U.S.) 12 Feb. 8/3 ‘Will Robin escape?.. Will Batman arrive in time to save him? The worst is yet to come!’ And sure enough, minutes later on came the second of this trilogy—The Blue Light. What a promo! 1973 Publishers Weekly 10 Sept. 54 (advt.) With big national TV promo by the author..Robert Rosefsky is really doing a terrific job of promoting his book on TV. 1984 Financial Times (Nexis) 20 Dec. i.8 Pop promos are a growing influence on advertising. 1994 City Life 24 Aug. 30/1 Beer promos and £1 tequila slammers before 11pm, 50p chilli. 2005 Buffalo (N.Y.) News (Nexis) 23 May n2 She works with the producers of the 5:30 and 6 p.m. newscast writing..and recording..short promos telling what stories will be on these newscasts. Compounds promo man n. a promotion man, a publicity organizer. ΘΚΠ society > communication > information > publishing or spreading abroad > advertising > business of advertising > [noun] > activities of press agents > press or publicity agent press agent1814 press secretary1880 publicist1904 press officer1915 publicitor1935 flack1946 huckster1946 flackman1966 promo man1977 1972 Village Voice (N.Y.) 1 June 46/1 A slightly agitated promo-man-about-town stopped me one day recently as I was crossing Sheridan Square.] 1977 Washington Post (Nexis) 6 June b11 ‘What do you think would do better,’ he asks the local Atlantic Records promo man. 1990 F. Dannen Hit Men (1991) i. 8 These records obviously were priorities, if only because the company paid the promo man so much money to work them. This entry has been updated (OED Third Edition, June 2007; most recently modified version published online March 2022). promoadj. Brit. /ˈprəʊməʊ/, U.S. /ˈproʊˌmoʊ/ Origin: Formed within English, by clipping or shortening. Etymon: promotional adj. Etymology: Shortened < promotional adj. Compare earlier promo n. = promotional adj. ΘΚΠ society > communication > information > publishing or spreading abroad > advertising > [adjective] advertising1726 advertisemental1799 promotional1880 promoted1962 promo1966 1966 Playboy Apr. 145/2 (caption) With such predatory ‘promo pix’ as the one above, Paramount publicized the salty Mae West. 1971 D. E. Westlake I gave at Office (1972) 11 I did promo voice-overs for the new TV shows. 1989 Life Autumn 174/1 It was Pittman's vision in 1981 to mate cable TV's insatiable need for fresh programming with the music industry's free promo videos of pop stars. 2001 Go Girl Jan. 6/1 Not content with their 4 day promo trip back in November, the lads are soon off on a 10 month world tour. This entry has been updated (OED Third Edition, June 2007; most recently modified version published online March 2022). promov. Brit. /ˈprəʊməʊ/, U.S. /ˈproʊˌmoʊ/ Inflections: Past tense and past participle promo'd, promoed, promo-ed; Origin: Either (i) formed within English, by conversion. Or (ii) formed within English, by clipping or shortening. Etymons: promo n.; promote v. Etymology: Either < promo n., or shortened < promote v. transitive. To promote, publicize. ΘΚΠ society > communication > information > publishing or spreading abroad > publish or spread abroad [verb (transitive)] > publicize or bring to public notice shovec1385 publish1529 posta1640 publicize1832 eclat1835 promo1960 flack1975 1960 Chicago Tribune 14 July 20/1 Katie was here the other day promo-ing the waxing. 1978 Boston Herald Amer. 5 Mar. d12 Gould was in town from New York to promo a new book. 1992 Vanity Fair (N.Y.) May 208/1 Co-anchor Harry Smith..beamed all morning as he promoed the Limbaugh segment. 2003 Guardian 15 Feb. (Guide Suppl.) 22/4 More ingeniously, Bill Corgan's new album was promo'd on cassette, the White Stripes on vinyl, formats tricky to transfer into digital information. This is a new entry (OED Third Edition, June 2007; most recently modified version published online March 2022). < n.1955adj.1966v.1960
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