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单词 private-label
释义

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private-label
private-label adj. designating a product manufactured or packaged for sale under the name of the retailer rather than that of the manufacturer; cf. own-label adj. and n. at own adj. and pron. Compounds 1.
ΘΚΠ
society > trade and finance > merchandise > article(s) to be sold > [adjective] > own brand or label
home brand1901
private-label1923
own-label1961
own brand1962
1923 Daily Courier (Connellsville, Pa.) 19 Jan. 7/5 No third-rate private label goods are sold at our stores.
1961 Economist 11 Mar. 984/1 There are the usual ‘private-label’ teas, flour, butter, and dried cereals, fruit and pulses; besides these, private label jams and biscuits are quite common and several companies market their own canned peas, soups, canned fruit and canned vegetables; there is even a private-label pine essence.
1995 Guardian 14 June i. 17/5 Private label goods are sold by retailers as alternatives to branded products.
extracted from privateadj.1adv.n.
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