nichingn.

Brit.

/ˈniːʃɪŋ/,

/ˈnɪtʃɪŋ/, U.S.

/ˈnɪtʃɪŋ/,

/ˈniʃɪŋ/

Forms: 1900s– nicheing, 1900s– niching.

Origin: Formed within English, by derivation. Etymons: niche n. and adj., -ing suffix¹.

Etymology: < niche n. and adj. + -ing suffix¹. Compare slightly later niche v. 7.

Business.

The action or process of identifying and exploiting a market niche.

ΚΠ

1983 Ad Day (Nexis) 23 June ii. 5 More profitable ‘niching’ strategies.

1991 Computer Weekly 24 Jan. 22/2 Nicheing can be opportunistic. ‘For example, a software house has a product for a hardware platform a customer hasn't got, so the software supplier gets together with the hardware vendor to present a solution to the customer.’

1994 Guardian 20 June (Media section) 16/5 The business of niche-ing continues but tighter yet and tighter... There are five tattooing magazines. Every visible gradation is serviced to death.

2000 Business World (Philippines) (Nexis) 13 July 21 With coffee places turning up everywhere..Mr Young knows that product niching will be a key factor to success.

This is a new entry (OED Third Edition, September 2003; most recently modified version published online March 2022).

单词	niching
释义	nichingn. Brit. /ˈniːʃɪŋ/, /ˈnɪtʃɪŋ/, U.S. /ˈnɪtʃɪŋ/, /ˈniʃɪŋ/ Forms: 1900s– nicheing, 1900s– niching. Origin: Formed within English, by derivation. Etymons: niche n. and adj., -ing suffix¹. Etymology: < niche n. and adj. + -ing suffix¹. Compare slightly later niche v. 7. Business. The action or process of identifying and exploiting a market niche. ΚΠ 1983 Ad Day (Nexis) 23 June ii. 5 More profitable ‘niching’ strategies. 1991 Computer Weekly 24 Jan. 22/2 Nicheing can be opportunistic. ‘For example, a software house has a product for a hardware platform a customer hasn't got, so the software supplier gets together with the hardware vendor to present a solution to the customer.’ 1994 Guardian 20 June (Media section) 16/5 The business of niche-ing continues but tighter yet and tighter... There are five tattooing magazines. Every visible gradation is serviced to death. 2000 Business World (Philippines) (Nexis) 13 July 21 With coffee places turning up everywhere..Mr Young knows that product niching will be a key factor to success. This is a new entry (OED Third Edition, September 2003; most recently modified version published online March 2022). < n.1983
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