单词 | hot button |
释义 | > as lemmashot button hot button n. originally and chiefly U.S. (a) a strongly emotive, popular, or controversial concern or issue, usually social or political; frequently attributive, esp. in hot-button issue; (b) a desire, need, or concern that motivates people to choose among consumer goods; (also) a product, idea, or form of advertising that exploits such motivation. ΚΠ 1966 N.Y. Times 9 Jan. 7 Dr. Martin E. Marty, Lutheran theologian.., acknowledges that the ‘God Is Dead’ theologians have their finger on the ‘hot button’. 1966 N.Y. Times 8 Mar. 18 (advt.) The Guts of Salesmanship explains in detail the anatomy of a sales presentation:..how to find your prospects [sic] hot button. 1984 New Yorker 20 Feb. 42/2 Stereo TV, which Jeff Berkowitz..called ‘one of the real hot buttons in terms of consumer purchasing’. 1985 Times Higher Educ. Suppl. 17 Feb. 10/5 Affirmative action or ‘reverse discrimination’, as the Republicans call it, is a ‘hot-button’ issue. 1993 Globe & Mail Rep. on Business Apr. 52/1 Elliot..gives a speech..that champions his product as one that hits the ‘hot button’ in the diaper industry. 2001 London Rev. Bks. 22 Feb. 29/3 There are piles of tipsheets on the latest gossip: the buzz, the bids..the hot button. < as lemmas |
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