单词 | ad mag |
释义 | > as lemmasad mag ad mag n. British Television (now historical) a short programme set in a fictional shop, pub, etc., using the discussions and opinions of the characters to advertise a variety of consumer products. ΚΠ 1959 Spectator 19 June 875/2 I cannot change my opinion..that ‘admags’ in their present form are contrary to the intentions of the framers of the TV Act. 2002 A. Crisell Introd. Hist. Brit. Broadcasting 107 The problem posed by ad-mags was that the more interesting they were made to seem the more they came to resemble straight programmes, thus threatening the principle that advertising and programming should remain completely separate... They disappeared in 1963. < as lemmas |
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