ego-surfv.
/ˈiːɡəʊsəːf/, U.S. /ˈiɡoʊˌsərf/ colloquial.
intransitive. To search on the internet for mentions of one's own name or the name of one's business, website, etc.
ΚΠ
1995 Re: High School Rowing Poll in rec.sport.rowing (Usenet newsgroup) 27 Mar. Do you have a life? I really don't think so. All you do is egosurf.
2001 M. S. Hyatt Invasion of Privacy App. B. 206 Regularly ‘ego-surf’ on the Internet to find out if your privacy is being breached by a cyberstalker.
2004 M. W. Dean $30 Writing School xvi. 326 I ego surf for my name and the names of my projects..once or twice a week.
2010 New Yorker (Electronic ed.) 18 Oct. Denton went to elaborate lengths to get the attention of these people, buying Google keyword ads in their names, in the expectation that they would ‘ego surf’.
This is a new entry (OED Third Edition, March 2011; most recently modified version published online March 2022).
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v.1995