Marketing. The application of a trademark or brand to a product; the promotion of consumer awareness of a particular brand of goods or services. Cf…

The action or practice of selling among or between established clients, markets, traders, etc., esp. (in later use) that of selling an additional…

The marketing of goods, etc., on a large scale; marketing aimed at a broad range of consumers, as opposed to those with specialist interests or needs.

The selling of goods through supermarkets; this as a business activity, or as a sector of the retail industry.

Aggressive advertising, salesmanship, or promotion. Frequently in the hard sell.

The procedure of putting a new product on the market in a limited area in order to test the reactions of consumers. See also test-marketing n. at test…

an energetic effort to sell goods extensively.

Advertising, salesmanship, or promotion that is subtly persuasive rather than direct and forceful; an instance of this. Frequently in the soft sell…

A franchise system whereby the supplier selects and provides the stock for sale in a retail outlet and is repaid by the retailer for the stock sold.

a sales technique whereby cheap goods are displayed in order to lead the consumer to buy similar but more expensive items; also transferred and as…

the selling of goods or services by means of an unsolicited approach to prospective customers; cf. cold calling n. at cold-call, v. derivatives.

The activity or business of selling or marketing products or services by means of (chiefly unsolicited) telephone calls. Frequently attributive.

The marketing of goods, services, etc., by means of (chiefly unsolicited) telephone calls. Frequently attributive.

A system of selling goods or services in which agency rights are sold to an increasing number of distributors at successively lower levels; (also…

the supply of goods to persons who have not requested them, in the hope that the recipients will not take the necessary action to refuse them.

The action of oversell, v. (in various senses).

spec. The action or fact of selling or buying a set of commercial products or services together at an all-inclusive price, typically with a discount.

Excessive or unwarranted marketing of, or exaggerated claims made for, a product; excessive promotion of a thing. Also in extended use.

= rack-jobbing, n. Usually attributive.

Marketing. A strategy encouraging repeat patronage, typically by means of coupons redeemable on a return visit. Usually attributive.

a sales method by which goods are displayed or demonstrated at a party in a private house.

= sale and lease-back at lease-back, n.

Any concentrated sales effort; a sales marathon.

The practice of selling something additional to or more expensive than the customer's intended original purchase. Cf. upsell, v. 2.

(the practice of) selling by this method.

an unsolicited approach by a salesman to a prospective customer; also (with hyphen) attributive. Cf. cold selling n. at cold, adj. compounds 4.

= pyramid selling, n. (cf. also multilevel, adj. 2).

As a modifier, designating a practice by which a company attempts to associate its products with an event (esp. a major sporting event) that is…

marketing based on the (supposed) environmentally beneficial qualities of a product, company, etc.

a type of marketing intended to foster a long-term business relationship with a customer, esp. by offering personalized service.

Originally: an incentive, such as a free gift, given by a business in order to persuade customers to pay for other goods or services (rare). Later…

Retail activity conducted via electronic media, esp. the internet. Cf. e-commerce, n.