If you are in the garden centre or outdoor attraction business, not much.

At an outdoor attraction with long queues, a good substitute might be a side marquee selling merchandise or food.

We were lucky to have glorious weather the entire week and enjoyed a series of outdoor attractions with no rain.

The introduction of imaginative outdoor attractions and innovative art exhibitions also helped.

He added, however, that last year's weather extremes were a reminder that visitor numbers at outdoor attractions were vulnerable to very cold or very hot conditions.