The transmission of interactive application within free-to-air programming will improve broadcasters relationship with its audience.

He helped redirect the companys efforts to developing on-screen interactive applications for a variety of set-top platforms.

Early collectors were stop-the-world collectors, but the performance of this approach was distracting in interactive applications.

The interactive applications make the experience of reading, normally restricted to the page and the head of the reader, tangible and visible.

This prevents producers from implementing sophisticated interactive applications (using fast moving menus, mouse pointers or scrolling) like those which are possible on mobile devices.