| 单词 | brand equity |
| 释义 | brand equity My mind was still juggling with the pitfalls of brand equity and refused to rest. Christianity Today Clearly, businesses will gain market share only if they stand out from rivals, possess strong brand equity and are able to innovate and maintain their unique appeal. Times, Sunday Times They talk about 'noise', about 'brand equity', about 'launching a trend'. Times, Sunday Times Using ethical practices to build brand equity and brand positioning have been taken by different marketing experts, differently based on their cultural, ethical value system. Retrieved from Wikipedia CC BY-SA 3.0 Over recent years, design has become a strategic asset in brand equity, differentiation, and product quality for many companies. Retrieved from Wikipedia CC BY-SA 3.0 |
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