It has long been regarded as the company's signature piece: the opening performance of this run was its 742nd, no less.

She says it's all about choosing one signature piece.

All participants receive a grocery bag full of food for participating, a signature piece of the event.

Instead, we are all furiously grabbing identical modern 'signature pieces', such as a huge arched light or a pod chair hanging from a chain, to arrange beneath our plasma screens.

We also have a few signature pieces that are done just for the store.