eth·nol·o·gy 
(ĕth-nŏlə-jē)
(ĕth-nŏlə-jē)n.
The branch of anthropology that analyzes and compares human cultures, as in social structure, language, religion, and technology; cultural anthropology.
eth′no·logic (ĕth′nə-lŏjĭk), eth′no·logi·cal adj.
eth′no·logi·cal·ly adv.
eth·nolo·gist n.