brain·wash·ing 
(brānwŏsh′ĭng, -wô′shĭng)
(brānwŏsh′ĭng, -wô′shĭng)n.
1. Intensive, forcible indoctrination, usually political or religious, aimed at destroying a person's basic convictions and attitudes and replacing them with an alternative set of fixed beliefs.
2. The application of a concentrated means of persuasion, such as an advertising campaign or repeated suggestion, in order to develop a specific belief or motivation.
[Translation of Chinese (Mandarin) xǐ nǎo : xǐ, to wash + nǎo, brain.]
- automatist
- automative
- automatization
- automatize
- automaton
- automatous
- automobile
- automobilist
- automotive
- autonomic
- autonomically
- autonomic nervous system
- autonomist
- autonomous
- autonomously
- autonomy
- autonym
- autopen
- autophagy
- autopilot
- autoplastic
- autoplastically
- autoplasty
- autopolyploid
- autopolyploidy